Overview
Our client is a ladies fashion brand currently in an exciting growth phase. They are looking for a Social Media Manager who will take the social and marketing strategy to the next level, oversee all social media activity, manage a Marketing Executive, and work closely with the Creative Director to ensure every campaign and post reflects the brand vision. Experience working with fashion, beauty, homewares or lifestyle is essential.
Responsibilities
* Develop and implement social strategy that drives engagement and growth across TikTok, Instagram and emerging platforms
* Ensure all content is visually strong, on-brand and in sync with product drops and campaigns
* Oversee content planning, production and posting, maintaining a consistent and curated feed
* Mentor and guide the Marketing Executive to deliver high-quality, timely work
* Stay ahead of trends, aesthetics and creators relevant to our audience
* Lead creative direction for social shoots and content days
* Capture and produce engaging visuals both independently and on set
* Collaborate with teams to ensure cohesive storytelling across all touchpoints
* Support creation of paid ads, newsletters and web updates
* Own influencer strategy – from scouting and gifting to long-term relationships
* Identify and manage brand collaborations and cross-platform partnerships
* Bring new, relevant ideas that push the brand forward
* Manage the social and marketing calendar, ensuring smooth planning and execution
* Deliver regular performance reports and insights
* Maintain a fast, reactive approach – seizing opportunities and keeping content fresh and impactful
Qualifications
* Experience with fashion, beauty, homewares or lifestyle is essential
* Ability to develop and execute social strategies across multiple platforms
* Strong visual sense and ability to align content with product drops and campaigns
* Experience mentoring teams and working with cross-functional partners
* Strong storytelling and content creation skills
This is an office based position.
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