Travel Republic is part of the Emirates dnata Group and we use our collective power to make booking holidays a breeze easy, affordable and totally stress-free. Whether our customers are craving a sun-soaked beach break, a scenic city escape, cheap holidays, or all-out luxury, weve got them covered. With big-name airlines, top hotels, exciting attractions and all the expert know-how, we're here to make it happen. All our customers need to do is pack their bags and get ready to relax and unwind - we take care of the rest. That's why were rated 4.7 on Trustpilot.
Were now recruiting for a talented and proactive CRM Executive to join us in Kingston-upon-Thames. In this role youll help to drive conversion and retention through the delivery of highly targeted and personalised customer email marketing campaigns and behavioural automated lifecycles.
After a recent brand refresh, we continue our journey to build awareness, inspire and engage our customers with the brand and support us in meeting our acquisition and retention goals.
Youll work as part of our talented, dynamic and award-winning Marketing team, where this role is pivotal in demonstrating the value of putting the customer at the heart of our organisation, while working to a fast paced and dynamic project plan.
Were looking for someone who is passionate, can use their initiative and has a collaborative approach to generate fresh ideas and knows what is trending!
This is a hybrid role, working 3 days in the office and 2 days remotely each week.
Job Accountabilities
Day-to-day operations of all customer email marketing campaigns and lifecycle journeys
Liaise with key stakeholders to help plan, brief and implement tactical customer marketing campaigns
Write and proof creative email copy and assist with website content
Reactive approach to campaign delivery to ensure offers and travel announcements are broadcast ahead of our competitors
Continually update and optimise automated customer lifecycle journeys
Use A/B testing and email best practice to maintain and improve our overall engagement metrics
Provide monthly and ad hoc analytical reports on website and campaign performance
Maintain CRM calendars, roadmaps and marketing communication schedules
Research best practice and competitor strategies that can provide a competitive advantage
To be considered for this role, we need you to have the following skills, experience and qualifications:
Excellent copywriting, editing and proof-reading skills
Experience using an ESP preferably Salesforce
Basic HTML coding skills / experience editing email templates
Experience with Adobe Dreamweaver, Photoshop and Canva
Knowledge of Microsoft Office programs, such as Power Point and Excel
Experience with content management systems, Google Analytics etc.
A genuine interest in travel, ideally having worked in the travel industry
A team player with a positive and proactive mindset
Able to work well under pressure, as travel tends to be ever-changing and although we like to plan, it can have periods that are fast paced.
Highly organised and a strong communicator
Flexible and adaptable due to changing priorities
Educated to degree level a Marketing qualification would be advantageous
For more information, please click on the job description below.
Our office is based in Kingston-upon-Thames, just 5 minutes walk from Norbiton Station or 10-15 minutes from Kingston station offering good transport links from the Greater London area. We have some fantastic benefits, making us a great place to work:
25 days annual leave, increasing to 28 days after 5 full years of service (+ bank holidays)
Additional annual leave purchase scheme
Company pension scheme
Life assurance
Low-cost health care for you and your family
Employee Assistance programme
Mental Health First Aiders
Travel discounts we have a dedicated Staff Travel Team to source the best deals for our people
Ongoing development we have an in-house People Development Team
Industry/social events including supplier events, office socials & parties and pop-up shops
Cycle to work scheme
Reward & recognition programme
Belong programme - Employee Resource Groups (ERGs) that play a crucial role in implementing our DEI strategy
Volunteer days one days paid leave each year to volunteer with a registered charity
dnata4good supporting the local communities we work, live and thrive in
Refer a friend scheme
Free eye care tests
Free Taste Card membership offering discounts on dining out, movies, attractions, takeaways and online shopping
Casual dress code
Free tea and coffee, break out areas with free Wi-Fi
TPBN1_UKTJ