Go HighLevel & Performance Marketing Specialist
You will lead our Go HighLevel (GHL) build and ensure our digital marketing ecosystem delivers predictable leads, booked jobs, and measurable revenue across multiple regional areas. This is a role for someone who can design, optimise, integrate and scale—not someone who needs hand-holding.
Overview
MJP Electrical Services Ltd is one of the highest-rated regional electrical brands in the UK and the blueprint for a national multi-trade platform: TradeStarz. We are building a fully-automated growth engine that empowers skilled local trade partners to scale big. We move quickly, expect high standards, and celebrate real results.
Responsibilities
* Build, manage, and optimise all Go HighLevel systems
* Create full lead-gen funnels: pages, forms, surveys, calendars
* Implement nurture automation: SMS, email, triggers, workflows
* Campaign and tracking setup for Meta + Google Ads
* Create dashboards tracking CPL, lead→booked rate, ROI
* Ownership of review generation and GMB integrations
* QA and troubleshooting of every step of the customer journey
* Regional rollout of automated pipelines across new areas
* Documentation, systems hygiene, and performance reporting
What Success Looks Like
* Leads up
* Cost per lead down
* Pipeline visibility crystal-clear
* Automation reducing manual workload
* Revenue growth directly tied to your systems
Requirements
* Proven Go HighLevel specialist (2+ years)
* Track record generating leads at scale for service businesses
* Ability to connect CRM, phone, tracking and booking tools
* Strong understanding of Meta + Google advertising funnels
* CRM automation architecture experience
* Genuinely data-driven mindset
Nice-to-haves
* n8n / Zapier / Make integrations
* Familiarity with trades or field service operations
* Basic landing page design skills (CSS/HTML tweaks)
Benefits
* Competitive project & performance-linked earnings
* High autonomy and trust from a founder who cares about quality
* Work in a fast-growing system destined for nationwide scale
* Real career path into a leadership position as we grow
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