Job Description
An exciting opportunity for someone who is a passionate brand builder to lead a product portfolio within a global leader in the drinks industry. This role is perfect for a strategic marketeer looking to make a significant impact in a fast growing category.
Key Responsibilities:
* Develop and execute the long term strategic plan for a number brands in the portfolio
* Drive innovation by identifying trends and bringing new ideas to market swiftly
* Elevate brand partnerships, focusing on premiumisation and shelf appeal
* Own the portfolio P&L, optimising price-pack architecture and unlocking growth opportunities
* Analyse performance data, market dynamics, and competitor activity to inform decision-making
* Collaborate with the equity team to create compelling campaigns and activation plans
* Mentor and support an Assistant Brand Manager on the portfolio
The Ideal Candidate:
We're seeking an experienced professional with:
1. Proven track record in leading innovation projects from insight to execution
2. Strong strategic thinking skills and ability to shape long-term plans
3. Commercial acumen and analytical prowess in portfolio management
4. Consumer-centric approach with a passion for turning insights into relevant innovations
5. Excellent collaborative skills and ability to ...