Marketing, Communications & Alumni Manager at York Steiner School 12 Month Fixed Term part time position working all year round - 2 days per week, flexible working arrangement considered Salary: £11,600 actual salary (FTE £29,000) Closing Date for this vacancy: Midnight, Sunday, 20th July 2025 Interview Date: To be advised Start Date: 1st September 2025 Please apply with a CV and a covering letter outlining how your experience aligns with the role. Completion of the Schools Application Form is also required. About York Steiner School York Steiner School is an independent, non-selective school providing Steiner Waldorf education to children aged 3 to 16. Rooted in Waldorf philosophy, we offer a holistic and creative learning environment that nurtures the whole child — head, heart, and hands. We are part of a network of successful UK and Irish Waldorf schools and enjoy strong community ties in the city of York. We are seeking a capable and creative Marketing, Communications and Alumni Manager to raise awareness of the school, promote Steiner education, and support pupil recruitment and community engagement. Role Purpose The purpose of this role is to raise the profile of York Steiner School through strategic marketing and communications, with the ultimate aim of increasing pupil enrolment. The postholder will manage both internal and external communications, lead brand development, and establish strong connections with prospective families, alumni, and the wider community. They will also take the lead in developing the school’s alumni relations programme, supporting events and communications that engage former pupils and families. The role reports to the School Business Manager and takes additional input from the trustees responsible for marketing and communications. Key Responsibilities Marketing and Communications Develop and deliver a marketing strategy that supports pupil recruitment and enhances the school’s public profile Maintain and update the school’s website, social media accounts, newsletters and other communication channels Create compelling written and visual content in line with the school’s ethos and values Ensure consistent branding and tone of voice across all platforms Design and produce digital and print materials such as flyers, banners, and prospectuses Track and report on engagement metrics to inform marketing activity Promote open days, seasonal festivals, and other key events Alumni Engagement Build and maintain an alumni contact database Develop and deliver regular alumni communications, including newsletters and updates Organise alumni events and reunions Encourage alumni involvement in mentoring, storytelling, and promotional efforts Support alumni-led fundraising campaigns in collaboration with the School Business Manager and trustees Events Support Lead or support the planning and promotion of events such as school fairs, festivals, and open days Attend key events to support delivery and capture promotional content Coordinate with teaching and administrative staff to ensure event success Bid Writing Identify possible sources of funding through available grants and viable organisations Develop credible and targeted proposals that align with the school’s strategic and cultural vision, through collaboration with the School Business Manager Establish and maintain communication with prospective funders Person Specification Essential Experience and Skills Relevant experience in marketing, communications, public relations or a related field Strong written and verbal communication skills Working knowledge of website CMS platforms and social media channels Ability to create engaging content tailored to different audiences Experience managing campaigns or promotional events Confident, collaborative and able to take initiative Alignment with the ethos and values of Steiner education Desirable Experience working in a school or educational environment Familiarity with alumni engagement and relationship management Basic design/layout skills (e.g., Canva or similar tools) Safeguarding and Legal York Steiner School is committed to safeguarding and promoting the welfare of children. All staff are expected to share this commitment. An enhanced DBS check and satisfactory references are required for this role.