Overview
Using the online Meltwater media monitoring platform, the post holder will:
* Review press and online coverage of the University and identify relevant mentions.
* Tag and categorise coverage by College or area of the University.
* Analyse and record sentiment and tone of the coverage.
* Flag and tag references relating to equality, diversity, and inclusion themes where appropriate.
* Routinely produce coverage reports collating media coverage.
* Plan and prioritise their work in line with a schedule agreed with their supervisor, ensuring deadlines for monitoring activity and reporting are met.
Problem Solving and Decision Making: The role involves identifying relevant media coverage, applying appropriate tagging, and maintaining accurate monitoring data. Guidance will be available from the Communications Manager for complex or unclear items.
Internal and External Relationships
* Communications and Reputation team colleagues.
* Wider Professional Services colleagues when required.
Dimensions
* No line management responsibilities.
* No financial responsibility.
Requirements
* Relevant work experience demonstrating ability to carry out monitoring and administrative tasks.
* Proficiency in Microsoft Office and the ability to learn the Meltwater platform.
* High level of accuracy and attention to detail.
* Strong teamworking and communication skills.
* Ability to organise tasks and manage workload within agreed timescales.
Planning and Organising
The role requires consistent cover throughout the year, including outside of standard term time. As this is a Worklink casual post, students can work for a maximum of 13 consecutive weeks before a compulsory 6-week break is required. Applicants should ensure they are able to commit to regular availability across the full academic year, including outside of term time (e.g. the summer period), to support continuity of monitoring activity.
The University of Birmingham is proud to have been a part of the City of Birmingham and the wider region for over 100 years, and we are equally proud to be recognised as a leading global university. We want to attract talented people from across the city and beyond, support them to succeed, and celebrate their success. We believe there is no such thing as a typical member of staff and that diversity is a source of strength that underpins the exchange of ideas, innovation, and debate. We warmly welcome people from all backgrounds and are committed to fostering an inclusive environment where diversity is at the heart of who and what we are, and how we work. The University is situated in leafy Edgbaston and there are excellent transport links to our beautiful campus, including main bus routes and a train station on site. On campus we have a state-of-the-art sports centre with pool, shops, places to eat and drink, our own art gallery, museum and botanical gardens. Find out more about the benefits of working for the University of Birmingham
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