Business Development Manager - Cloud Alliances
Location: London, UK (Hybrid – 3-4 days in-office/onsite per week)
Contract: Permanent, Full-time
Salary: Competitive Salary + Uncapped Commission + 10% Shares + Benefits (see more below)
About Us
At Appvia, we help public and private sector organisations deliver digital services faster, securely, and at scale. As an AWS Advanced Consulting Partner and Microsoft Gold Partner, we specialise in cloud-native transformation, platform engineering, developer experience, and modern application delivery.
We’re trusted by some of the UK’s most complex and highly regulated organisations, from central government departments to enterprise financial institutions, to accelerate their cloud adoption and modernisation programmes.
We’re now expanding our Revenue team and hiring a Business Development Manager who will drive net-new business through our cloud partners, focusing on pipeline creation, outbound engagement, and converting partner-originated opportunities into revenue.
Interview Process
* Talent Acquisition Screening
* Virtual Interview with Hiring Manager
* F2F Interview with CEO and Hiring Manager
* Final meeting with COO
The Role
We’re seeking a proactive, energetic, results-driven Business Development Manager who can generate and close new business by leveraging our partnerships with AWS and Microsoft. This role is not about managing existing relationships, it’s about creating new ones. You will identify, target and engage customers that align with our cloud engineering, platform, and DevOps offerings.
You’ll work closely with Appvia’s leadership, sales, pre-sales, and engineering teams to build pipeline, shape GTM activity, and position Appvia as the partner of choice for cloud transformation, platform engineering, and developer self-service. This is an ideal role for someone who loves prospecting, selling technical services, and opening doors in the cloud ecosystem.
Key Responsibilities
* New Business Generation
o Drive net-new revenue through outbound activity and partner-led sales motions.
o Identify, research and target organisations undergoing cloud transformation (AWS/Azure) and position Appvia’s services.
o Develop tailored outreach campaigns aligned to our solutions (cloud migration, platform engineering, DevEx, cost optimisation, AI accelerators).
o Qualify opportunities and convert them into high-quality pipeline.
* Partner Engagement (AWS & Microsoft)
o Build and maintain close working relationships with AWS & Azure field sales, partner managers and solution architects.
o Become the “go-to” Appvia contact for identifying co-sell and referral opportunities.
o Ensure partners know what Appvia offers, where we win, and where to position us.
* GTM Execution
o Work with the Head of Sales & leadership to run targeted GTM plays, demand-gen activities, and outbound campaigns.
o Attend industry events, AWS/Azure meetups, and partner programmes to create opportunity.
o Provide feedback to marketing and solutions teams on market needs and competitor positioning.
* Deal Progression & Collaboration
o Own opportunities from initial contact through to qualified pipeline, partnering with pre-sales for solution definition.
o Support proposal creation, commercial structuring, and hand-over into delivery.
o Maintain accurate forecasting and CRM hygiene.
Requirements
About You
You’re a hunter, commercially driven, technically curious, and energised by opening new accounts and driving revenue. You thrive at the intersection of cloud technology and consultative sales.
Essential Experience
* Proven track record in B2B technology/services new business sales (cloud, DevOps, consulting, SaaS or managed services).
* Experience working with AWS or Azure field teams (or selling into their ecosystems).
* Strong understanding of cloud concepts such as:
o Software Delivery Lifecycle
o DevOps & Platform Engineering
o Developer Platforms / DevEx
o Cloud migration fundamentals
* Confident communicator and presenter with strong face-to-face sales skills.
* Demonstrable experience in outbound prospecting, pipeline building, and closing early-stage deals.
* Experience with ARR, upselling, and consultative selling in a solutions/services environment.
Desirable
* Cloud certifications (AWS Cloud Practitioner, Azure Fundamentals, or above).
* Experience generating business in regulated industries (government, finance, insurance).
* A background in pre-sales, cloud consulting, or technical account development.
Benefits
Why Join Appvia?
We are a self-funded, London based startup; providing businesses with a fast and secure way to deploy containerised applications into the cloud.
* Be part of a growing cloud consultancy with deep government and enterprise credibility.
* Shape Appvia’s AWS and Microsoft GTM strategy for 2026 and beyond.
* Work alongside industry leading experts in cloud, platform engineering, and DevOps.
* Collaborative, innovative, and outcome-driven culture.
What’s on offer?
⚖️ Work-life balance
* Flexible working with core hours of 10-4pm because we know life happens outside of work
* Hybrid working - only one compulsory office day per month
* 25 days’ holiday a year, plus bank holidays
* An additional day off for your birthday
* Enhanced maternity and paternity to full pay
* Workplace Nursery Benefit to help working parents
💚 For your well-being
* Full Private Healthcare cover for you with partners and children covered 50%
* Death in Service
* Cycle to Work scheme
* Electric Car Scheme
* Pension plus a salary sacrifice option for even greater savings
* Employee Assistance Programme
* Free hygiene products available in the London office
🧠 Mental health support
* Free therapy through AXA
* Access to the Headspace App
* Trained Mental Health First Aiders
😃 Other fun perks
* Learning budget of £1,000 a year
* Your own MacBook Pro while you work at Appvia
* Dog friendly office
* Wear what makes you comfortable
* Free snacks in the office
* Pool table & ping pong table
* Regular team socials, board game nights, industry meetups and more!
But don’t just take our word for it, you can check out what our Appvians say about us on Glassdoor and by following us on LinkedIn, Twitter and TikTok.
We are proud to be an equal opportunities employer and actively encourage, respect, and recognise diversity of thought and background throughout the business. All applicants will be considered for employment without attention to age, ethnicity, religion, sex, sexual orientation, gender identity, family or parental status, national origin, or veteran, neurodiversity, and disability status.
Note: While all roles are active and approved at the time of posting, the dynamic nature of our start-up means some applications may be processed to pipeline talent for future opportunities rather than current openings. We will strive to keep you informed of any changes to the status of your application.