Job Description
Signature Career Management have partnered with an innovative, forward thinking SME that has a mission to build a disruptive spirits brand. They have unique foundations within the brand to drive their go to market strategy. This brand is a marketers dream, loads of creative opportunity and in this role you will drive significant business impact. This is an exciting brand with a bright future and an amazing role for an entrepreneurial, creative Head of Marketing that wants to directly impact the sales of an amazing product into multi channels.
Job Purpose:
As a Head of Marketing you will work with autonomy, owning the brand and bringing fresh ideas to the table working strategically with a creative edge. This role will require an individual with experience across the entire marketing mix and ideally will have strong shopper/trade activation experience. This role is both strategic and executional, and will require somebody who can spin a lot of plate simultaneously and think outside the box to drive brand awareness.
Responsibilities:
* Taking a strategic lead – drawing conclusions from research, category, competitive and consumer research to familiarise yourself and build a robust marketing strategy
* Execution of the marketing strategy across trade and consumer marketing, online, OOH, on trade and in store
* Management of the marketing budget, appropriately planning, prioritising and reporting
* Leading, growing and mentoring the marketing team to build brand awareness and increase distribution across all channels
* Identifying, defining and developing NPD opportunities and working collaboratively with the wider business to bring them to market
The person:
* You’ll have 4+ years’ experience gained within FMCG marketing
* You’re a strong, ambitious person who thrives in an entrepreneurial environment – able to be decisive, move quickly while constantly seeking opportunity to learn and grow
* A collaborative and creative thinker who is also able to take ownership from a research and commercial perspective
* Experienced in owning project P strategy experience is ideal (Retail, OOH, eCommerce)
To apply directly please send a copy of your CV to nathan@signaturecm.co.uk or alternatively please apply via the link below.
Whilst we will always endeavour to respond to you, due to the high levels of applications we receive this isn’t always possible. If you are not contacted within 3 working days, you have unfortunately not been shortlisted for this role.
Please note Signature Career Management is acting as an employment agency.