A fantastic opportunity to work within a well established, growing and supportive organisation. Ralph Recruitment are excited to be recruiting for a German Speaking Marketing Exec, PPC - this opportunity would be suitable for a recent Marketing Graduate or someone who has experience of or an interest in PPC/Digital Marketing and is wanting to work for a progressive, growing company.
Training, support and development is a big part of the companies ethos!
The Role-
Responsible for all paid channels and the acquisition of traffic to the websites and Marketplaces, ensuring profitability across all channels.
A key aspect of the role is to proactively ensure that marketing spend is maintained at appropriate levels across all paid channels whilst driving revenue growth and improvements to conversion rate. This will require an analytical approach as spend will need to be reviewed constantly to guarantee that it is being efficiently allocated to the correct categories, products and campaigns, all the while closely working with the relevant Brand Manager.
* To successfully oversee the day to day management of PPC campaigns; securing significant improvements on ROI. These improvements will be achieved through pro-active and effective analysis, continuous optimisation and testing of ad copy, keyword match types, landing pages, keyword maintenance and bid management.
* To work closely with other team members to monitor and review product category performance in order...