Job Description
MARKETING MANAGER
Mercedes-Benz Truck & Van (NI) Northern Ireland’s only Mercedes-Benz Commercial Vehicle Dealership have an exciting opportunity for an experienced Marketing Manager.
This is a full-time, permanent role which will be based within our sales showroom of our Mallusk dealership.
Key purpose of the role:
As Marketing Manager, you will develop and implement the marketing strategy which will drive the MBNI Truck & Van brand in Northern Ireland and beyond. You will create integrated marketing campaigns across many channels for our commercial vehicle business including Truck & Van Sales, Aftersales, Parts, and our Rental business.
This is a varied role within a fast-paced environment and will encompass all marketing activities for the business to include: Marketing strategy, paid ads management, budget allocation, content direction, event planning, vehicle stock management, CRM database management all fitting within the Mercedes-Benz brand.
You will also be responsible for website management, content creation for social media, digital & email marketing – ensuring all content is in keeping with Mercedes-Benz guidelines.
* Monitor and analyse marketing performance metrics and provide regular reports and insights to the management team.
* Stay up-to-date with industry trends, emerging products, and best practices in marketing, and apply them to enhance the company's marketing strategies.
* Manage the marketing budget effectively, ensuring optimal allocation of resources to achieve maximum return on investment.
* Build and maintain strong relationships with key stakeholders.
Essential skills and experience:
* Minimum of 2 years’ previous experience in a relevant marketing role
* Degree in Marketing/Business or related qualification
* Proactive approach with a high level of creativity
* Proficient in website management and use of CMS software
* Proficient in CRM and database management
* Evidence of implementing and managing social media campaigns for business
* Strong verbal and written communication skills
* Confident in co-ordinating marketing plans with the manufacturer and management team
Desirable:
* Experience working in the automotive industry
* Competent user of Kerridge or similar Dealer Management System
* Knowledge of graphic design packages; for example, Adobe or Canva
In addition to a competitive market salary, you will enjoy enhanced benefits which include:
·30 days annual leave (includes 8 Customary days)
·Sick pay and enhanced critical illness sick pay
·Death in Service benefit
·Group Profit Share
·On-site parking
·Staff canteen
This is an excellent opportunity to join an established and highly reputable dealership.
Should you wish to apply for this role, please send an up-to-date CV for consideration to Gillianmccrudden@m-btruckandvan.co.uk
MBNI are an equal opportunities employer.
www.mbtvni.com
#J-18808-Ljbffr