Are you an experienced Marketing Content Executive looking for a new role? Do you want to work for a fantastic International Company who pride themselves on the culture and opportunity within the business? If so pleas get in touch, I may have the perfect opportunity for you! The RoleThe role is to ensure that we have relevant, compelling and differentiated content for our extensive target customer campaigns and market comms. This role will also identify relevant business actions which can be used as an opportunity to generate additional stakeholder value. All content must work in conjunction with the agreed online / offline PR and advertising plans, ensuring news and case study activities are maximised.Content Experience
* Lead the creation of customer focused content to support the delivery of the communication campaign plan.
* Ensure that Customer target personas are utilised to ensure that the content is relevant and engaging to that audience
* Lead the PR Account
* Be the day to day contact of all publications
* Ensure the advertising plan is executed and content is aligned with any campaigns
* Ensure the PR agency is supporting our plans effectively with editorial content where appropriate.
* Working across the whole organisation to develop user generated content including testimonials, project stories and case studies that can be delivered and promoted throughout the year
Online...