Digital Marketing Executive
Is this the next step in your career Find out if you are the right candidate by reading through the complete overview below.
* Full time, Hybrid (1–2 days office, central Edinburgh)
* Reports to Sales Director
* Salary based on experience, with scope to develop
Busy B is a well-loved Edinburgh-based stationery brand, creating beautiful diaries, calendars, notebooks and journals sold via our website, Amazon, Faire, and retailers including John Lewis and Waterstones. With sales of £2.5m, this is an exciting chance to make a real impact in a small, creative, and friendly team.
We're looking for someone highly organised, detail-oriented, and enthusiastic about product development. You'll be resourceful, software-literate, and thrive in a collaborative environment, supporting the Sales and Marketing Director and wider team.
Ideally you'll bring 2+ years' experience in an ecommerce or digital marketing background, have developed strong Excel skills and a knack for creating engaging visual and written content on site and for our social channels.
Key Responsibilities
Content & Brand
* Manage seasonal photoshoots and creative campaigns.
* Create digital content and copy for emails, social, SEO, and product listings.
* Ensure brand consistency and support PR, influencers, and affiliates.
Ecommerce & Website
* Deliver digital plans and site updates.
* Lead website development and merchandising to maximise performance.
* Manage updates and errors on consumer/trade Magento sites, eBay, and new marketplaces.
* Create promotional offers and ensure accurate T&Cs.
* Liaise with agencies and warehouse on product launches.
CRM & Performance Marketing
* Own our CRM strategy, email marketing, and automation journeys.
* Cleanse and grow the database; test and optimise email layouts.
* Plan and manage monthly performance marketing budget aligned to ROAS goals
Shared Responsibilities
* Provide customer service via social and inbox.
* Identify growth opportunities and assist with market/product research.
* Attend training/workshops and support general admin during quieter periods.
Personal Attributes, Skills & Experience
* Organised and detail-focused, keeping projects and data on track
* Commercially aware with a good grasp of products, pricing, and market trends
* Proactive and accountable, always following tasks through
* Creative, curious, and collaborative – sharing ideas and working well with others
* Adaptable under pressure, balancing priorities with ease
* Confident using Magento, Excel, Photoshop and Canva
What We Offer:
* A chance to make a real impact in a small, creative team
* Work with a much-loved, design-led stationery brand
* Develop the styling and look and feel of the brand online
* Supportive, friendly culture with room to grow
* 4 weeks' holiday plus 11 public holidays, with an extra week after 5 years
* Company pension and annual discretionary team bonus
* Birthday and Christmas vouchers
This is a rare chance to grow your career in a creative and supportive team, while helping shape the future of a much-loved stationery brand.
To apply: Send your CV and a short note on why you'd be a great fit to clair.masson@busyb.co.uk