Location: West London (Office and Studio Based)
Salary: Competitive, dependent on experience
About Esska
Esska is an independent women's footwear brand designing stylish, comfortable shoes sold worldwide through our Shopify website and selected retail partners.
We are a creative, fast:growing business with an in:house studio where we produce photography, video content and marketing campaigns.
We are looking for a talented and highly organised Marketing and Creative Executive to join our team. This is a hands:on role combining graphic design, content creation, video production, email marketing, social media management and campaign planning.
This is a rare opportunity to join a well:established role with a comprehensive handover from the current post:holder, ensuring a smooth transition and excellent training across all aspects of the position.
Key Responsibilities
Marketing Planning and Campaign Management
* Maintain and manage the Esska marketing calendar
* Plan seasonal campaigns, launches, promotions and content activity
* Coordinate delivery across email, social media, paid advertising and website content
* Monitor performance and adapt activity as required
* Work closely with the wider business to ensure campaigns are delivered on time and to a high standard
Email Marketing (Klaviyo)
* Create and manage regular email campaigns (typically two per week)
* Plan, segment, design, build and schedule campaigns within Klaviyo
* Analyse performance and identify opportunities for improvement
* Support the optimisation of customer journeys and automated flows
Paid Social Creative
* Work closely with our paid media specialist to create high:performing advertising assets
* Design static and video creatives for Meta campaigns
* Upload and manage creative assets across Meta platforms
* Manage Dynamic Product Ads (DPA) and support product feed activity
* Utilise feed management tools to deliver campaign messaging and creative variations
Social Media, Content and Video Creation
* Manage and grow Esskas Instagram presence, maintaining a cohesive and engaging feed
* Create, film, edit and publish content across Instagram, Facebook, TikTok and paid advertising channels
* Produce reels, stories, product videos, behind:the:scenes content and campaign assets
* Repurpose content across multiple channels and formats
* Monitor trends and identify new content opportunities
* Collaborate with influencers and content creators to develop engaging branded and user:generated content
Website Content and Merchandising
* Update homepage banners, promotional graphics and seasonal content
* Refresh website content to support campaigns, launches and promotions
* Support website merchandising and visual presentation within Shopify
* Ensure brand consistency across all website touchpoints
Photoshoots and Creative Production
* Support the planning and delivery of seasonal lifestyle shoots
* Source and coordinate models, photographers, stylists and locations
* Create photography, video and behind:the:scenes content for marketing channels
* Ensure all creative assets are delivered on time and aligned with campaign objectives
Essential
Skills and Experience
* Advanced Adobe Photoshop skills including retouching, colour correction and image manipulation
* Strong graphic design skills with a portfolio demonstrating commercial work
* Strong video editing skills using Adobe Premiere Pro, CapCut or similar software
* Experience creating short:form video content for social media and paid advertising
* Experience using Klaviyo or a similar email marketing platform
* Strong understanding of Instagram and social media best practices
* Ability to shoot and edit content using both professional cameras and smartphones
* Excellent organisational and project management skills
* Strong written and visual communication skills
Desirable
* Good working knowledge
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