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Membership development executive

Bovington
Permanent
Development executive
£35,000 a year
Posted: 18h ago
Offer description

About the Marketing Team: The Tank Museum's innovative and award-winning marketing team is highly regarded in the arts and culture sector across the globe. Responsible for the promotion of The Tank Museum, they work on and offline to raise public awareness of the museum, its collections, exhibitions, events, membership schemes, and other revenue raising functions. The team is defined by its ambition and productivity, creativity and its analytical approach to problem solving. Team members are encouraged to be curious to seek new perspectives and learn new things. About the Role: The Membership Development Executive is a new role, the need for which has emerged from the museum's continued growth. The post holder with be tasked with formalising a membership development function within the Museum: integrating and developing existing schemes whilst identifying and undertaking new projects to raise funds to support the charitable objectives of The Tank Museum. This will include some "public fundraising" activity, using the Museums existing and sizeable international online audiences as a base for support. The role will encompass: The management of The Tank Museums membership schemes (Friends, Patreon & YouTube Membership) - developing retention and recruitment strategies, member communications & engagement and the measuring and reporting on member satisfaction. Manage online fundraising activity liaising with internal colleagues to ensure targets are met, and our communities of supporters are engaged and appreciated. Manage, promote and administer Museum fundraising schemes; such as the Memorial Wall, Adopt a Tank, Legacy schemes, e-bay auctions and raffles held in support of the museum's fundraising objectives. Communication with our supporter base. Key Accountabilities: Members: Friends of The Tank Museum, Patreon & YouTube Memberships To oversee and develop The Tank Museum's membership & advocacy schemes; the Friends of The Tank Museum, Patreon, YouTube memberships and Tracklink subscriptions. Develop and implement recruitment and retention strategies to increase income. Measure and report on member preferences and satisfaction, reacting as appropriate. Ensure members are regularly communicated with, in particular to remind them of their membership benefits and how their support benefits the charity. Advocate for the promotion of membership schemes through paid, earned and owned media activity where appropriate. Own the Online Membership Portal: increasing usage, uploading content and ensuring information is up-to-date. Ensure that the Museum has an appropriate on-site recruiting presence, especially during special events. Co-ordinate and plan Member's events and briefings as required. Fundraising Campaigns Lead the implementation of a promotional plan for supporter legacies, in co-ordination with the rest of the Marketing Team. Establish and promote new Memorial Wall within the Museum's memorial garden. Establish and promote a new "adopt a tank scheme". Plan and deliver ebay-auctions and raffles for fundraising purposes. Ensure Communicate the impact of their donation to donors and members. Establish and promote a strategy for encouraging and recognising community and third-party fundraising activities. What you'll bring: A high standard of education with the ability to analyse information. Professional training in marketing, fundraising or membership recruitment and retention is preferred. Experience of working in marketing, fundraising or in a membership role recruitment/retention role - with knowledge of processes and practices. Experience of working to targets. Excellent interpersonal and communication skills, ability to liaise with people at all levels, on the telephone, face to face and in writing. Analytical mindset and critical thinking. This role will suit an ambitious, enthusiastic and creative membership or marketing professional who is looking to grasp an opportunity to make a significant impression. Advert close date - 9th September 2025. Screening interviews to be held week commencing 15th September. Please note - whilst there may be opportunities for hybrid or flexible working, this job is predominately office based.

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