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Manager, marketing operations

London
Morgan Mckinley
Marketing
Posted: 11h ago
Offer description

Join one a leading financial media and events businesses
Hybrid working from London office
Focusing on digital growth, audience development, and analytics. Our client operates one of the most respected financial news and analysis platforms, providing high-quality journalism, data-driven insight, and industry-leading events to the professional investment community. Their audience includes asset managers, institutional investors, financial intermediaries, and senior decision-makers across the investment sector. The business combines deep market expertise with an innovative digital approach and theyre now seeking a Marketing Operations Manager to help power their continued growth. About the role This is an exciting opportunity to join a forward-thinking marketing team in a strategic, data-led position that sits at the intersection of digital growth, audience development, and analytics. As Marketing Operations Manager, youll take ownership of the systems, data infrastructure, and processes that underpin the companys marketing performance. Youll design and optimise how data flows through the business ensuring marketing activity is measurable, insight-driven, and scalable. This role is perfect for someone who thrives on blending marketing strategy with analytical thinking, enjoys working cross-functionally, and knows how to turn data into decisions that drive tangible growth. Oversee and optimise the CRM system, maintaining data integrity, quality, and compliance with GDPR.
Design and manage dashboards tracking KPIs for audience engagement, content performance, and revenue growth.
Develop audience segmentation strategies based on behavioural and engagement data.
Integrate data from multiple sources including website analytics, CRM, and event registration platforms into unified reporting.
Build and manage marketing automation programmes to nurture audiences and improve customer experience.
Deliver regular performance reports and actionable insights to senior leadership.
Run A/B testing and optimisation initiatives to enhance conversion rates across digital channels.
Capture and analyse data from live and virtual events to strengthen audience insights.
Partner with external agencies on digital advertising, SEO, PPC, and paid social campaigns.
Translate data insights into clear, strategic recommendations for marketing, content, and sales teams.

5+ years experience in marketing operations, with a strong focus on analytics and data-driven growth.
~ Experience in financial services or media preferred.
~ Strong proficiency with web analytics platforms (e.g. GA4, Mixpanel), SEO tools, and CRM systems.
~ Hands-on experience with email marketing and automation platforms.
~ Solid understanding of data governance and GDPR compliance.
~ Proven success in optimising conversion funnels and implementing growth marketing strategies.
~ Degree in Marketing, Data Analytics, or a related field.


Highly analytical with the ability to turn data into strategic decisions.
Curious and eager to learn about emerging marketing and data technologies.

Youll be part of a respected and fast-growing organisation that combines trusted financial journalism with innovative digital media and events. This role offers the opportunity to make a real strategic impact improving marketing efficiency, deepening audience understanding, and driving measurable business growth.

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