Role : SEO & PPC Executive – Normanton
Salary : up to £32k per annum
Working Hours : Monday – Friday 08:30am- 17:30pm
Benefits:
25 Days Annual Leave + Bank Holidays
Pension
Annual bonus scheme
Onsite parking
Bespoke progression plan
Elevation Recruitment Group - Marketing Division are excited to be exclusively working with a global retailer.
Job overview:
We are looking for an SEO & PPC Executive to join our in-house marketing team to drive growth and improving our online visibility. You will play a pivotal role in optimising our website, increasing search engine rankings, and driving both organic and paid traffic.
Responsibilities:
Creating engaging and optimised website content
Keyword research and competitor analysis.
Local SEO Content e.g. Google Business Profile / Bing Places
Oversee the creation and management of paid ad campaigns (primarily Google Ads, Bing Ads & META)
Crafts compelling ad copy and optimise landing pages for maximum click-through and conversion rates in PPC campaigns
Monitor and analyse website performance using analytics tools to identify areas for improvement.
Stay up-to-date with the latest SEO & PPC trends and algorithm updates.
Collaborate with the marketing and ecommerce teams to ensure SEO best practices are implemented.
Identify opportunities for SEO & PPC improvements and make recommendations accordingly.
Whilst carrying out the above role, training will also be provided to allow skill set development if successful candidate wants to.
Required skills:
2 years minimum experience in SEO & PPC.
Strong English skills
Strong copywriting skills
Strong understanding of search engine algorithms and best practices.
Excellent analytical and problem-solving skills.
Strong communication and interpersonal skills.
Ability to work independently and as part of a team.
Good working knowledge of the Microsoft Office Suite.
A passion for digital marketing and a desire to stay up-to-date with industry trends.
Desirable skills:
Knowledge of SEO tools and analytics platforms (e.g. Google Analytics, Search Console, SEMrush).
Knowledge of paid search advertising (PPC).
Knowledge of the electrical wholesale industry (not essential).