Overview
Digital Campaign Executive - Fixed Term Contract
Contract: 12 months, part-time (21 hours per week).
About the Role
The Digital Campaign Executive is responsible for creating email & SMS campaigns on behalf of clients using the latest technology, monitoring email quality, testing templates and HTML emails to ensure they are optimized for different email clients and devices, and liaising with clients and internal teams where necessary. You will be enthusiastic about the digital advertising landscape and be prepared to tackle a wide variety of tasks. You will have strong multitasking skills and be able to manage multiple campaigns with different deadlines at the same time. You will have a strong customer service focus, be keen to develop new skills, be flexible, and enjoy working closely with colleagues.
You will be part of a broader team within UCAS that aims to deliver high-quality digital marketing services and campaigns for clients, while supporting UCAS charity objectives through the organisation’s media ecosystem.
Key accountabilities
* Manage a broad range of high-volume email campaigns on behalf of clients.
* Use market ESP software (Salesforce Marketing Cloud) to create and implement automated and manual email and SMS campaigns.
* Use Marketing Cloud products including Email Studio, Journey Builder, Einstein and Mobile Connect to facilitate market-leading campaigns.
* Build and deploy dynamic and mobile-friendly emails, including AB testing, and generate customised reports.
* Make best practice recommendations to clients to improve content design and quality.
Skills, Qualifications, And Experience
Essential
* A working knowledge of email and SMS delivery platforms and related products.
* One year+ of experience working in digital marketing.
* Track record of delivery in a fast-paced, demanding environment.
* Strong communication and interpersonal skills.
Desired
* Experience in B2B and B2C marketing.
* Hands on experience with an ESP (Marketing Cloud preferred, or dotdigital, hubspot, mailchimp or similar).
* Experience in HTML/CSS coding (preferably focused on email).
* Appreciation of cross browser/email compatibility issues.
Package
* Salary – up to £25,000 (FTE)
* 30 days annual leave (plus 3 concessionary days over Christmas and your bank holidays!)
* Flexibility – UCAS supports Hybrid working; ability to work between home and the office in a way that suits the business
* A generous pension scheme
* Discounts and offers with Perkbox
* Internal training and development
* Subsidised gym and café
* Ex-gratia bonus scheme and Celebrating U, our quarterly employee recognition scheme
* Dedicated volunteer networks promoting wellbeing, awareness and inclusion
Working Arrangements
Is fully remote working an option? No
Seniority level
* Entry level
Employment type
* Part-time
Job function
* Marketing and Sales
* Industries: Education Administration Programs
How to apply
If you have questions or would like to find out more about the role before applying, please email the Talent Acquisition team via careers@ucas.ac.uk and we will be in touch.
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