1. Job Title – Digital Content Executive
2. Location – Bury Manchester, BL9 8RR
3. Working hours – 40 Hours
Role overview:
The Purpose of this role is to work alongside the digital teams to maintain and develop the creative content across all digital channels. You will be responsible for maintaining the day-to-day site updates whilst working alongside various teams including marketing, creative and development to execute campaigns and promotions from brief to delivery. You will perform regular site checks to ensure best possible customer journeys are in place as well as picking up and resolving any issues with the relevant teams.
Responsibilities:
4. Be the authority on all creative and customer facing aspects of the size? Group websites, ensuring we achieve our goal of being a best-in-class e-commerce sites.
5. Day to day responsibility of updating and maintaining all content across the size? Group websites including apps, utilising various platforms and CMS tools.
6. Work with trade and marketing teams on ensuring all relevant product is being promoted and showcased in the best way possible in line with trading plans.
7. Briefing creative teams and managing the roll out of assets to suit all channels and territories.
8. Working with the wider team to develop site improvements and drive innovation that increases onsite conversion, view product and add to cart across desktop and mobile.
9. Ensure brand guidelines and creative consistency is executed across UK & EU territories and all responsible channels.
10. Ensure that the customer journey is smooth and effective from all marketing touch points through to purchase.
11. Continually monitor competitor activity and relevant creative sources for inspiration and share with the wider team.
12. Manage campaigns and promotional activity to ensure timed content hits deadline
13. Ensure relevant updates to landing pages/brand pages etc
14. Review site metrics to understand and optimise performance, making sure set clear and measurable actions to improve KPIs
15. Daily site crawling to ensure everything is up to date
Role objectives and KPI’s:
16. Develop strong relationships across the business including with the merchandising, marketing, retail & buying teams.
17. All site metrics are constantly reviewed and actions taken to improve – for example, engagement and conversion rate is constantly kept above a set benchmark. While aiding on the design and ensuring we’re always industry-leading.
18. Work with trade team to understand sales targets and support in taking actions to deliver plan.
19. Work with marketing and creative to ensure full digital requirements are given and executed.
20. Understand and support individual channel targets to deliver the right content needed to achieve plans.
21. Help improve site conversion and view product by ensuring best in class creative is executed – with sign off responsibilities.
Competencies and behaviours:
22. Deciding and initiating Action
23. Working with People
24. Relating and Networking
25. Creating and Innovating
26. Following instructions and Procedures
27. Achieving Personal Work Goals and Objectives
Skills and Experience:
28. 1+ years’ experience in content-focused/holistic marketing role with demonstrated experience in multiple formats
29. Committed to working as part of a team
30. Experience in a fast-paced environment, delivering creative output
31. Working knowledge of omni-channel best practices
The Company:
Established in 2000, size? has since evolved into one of the most influential, leading streetwear brands that represent a community connected by fashion, music, sport and art. From supplying our customers with all of the finest brands in footwear, apparel and accessories from across the globe for over two decades, the size? brand has grown to include its roster of highly sought-after worldwide exclusive product releases - including collaborations with Nike, adidas Originals, New Balance, Reebok and many showcasing and celebrating all things streetwear and the cultures that influence it through size?collections; to working directly with some of the UK’s most creative universities through size?syllabus, the size? franchises have evolved over the years to help play a core role in connecting us to our customers.
We know our employees work tirelessly to make JD Group the success it is today and in turn, we offer them some amazing benefits:
32. Incremental Holiday Allowance
33. Staff Discount on qualifying purchases across Group retail stores and online
34. Exclusive Colleague Bike Discount scheme
35. Discounted Gym membership
36. Personal development opportunities to learn and develop at work
37. Access to Apprenticeships and accredited qualifications