About the role :
As our Local Marketing Manager, you'll be the driving force behind all things marketing at store level. From in-store design and customer journey planning to community events and hyperlocal advertising, you'll ensure each store feels part of its local area — while driving performance and delivering a consistent brand experience.
Working closely with store management teams, you'll use data and insight to shape local marketing strategies that boost sales, strengthen brand awareness, and enhance customer engagement. You'll be working from our state-of-the-art head office in Gillingham and regularly travelling across the UK to visit our sites nationwide (minimum 1 day per week).
Roles and Responsibilities:
* Develop and deliver local marketing plans for 10 sales sites
* Manage store-level marketing budgets to maximise ROI.
* Run hyperlocal campaigns across outdoor, digital, radio, and community channels.
* Audit stores quarterly for brand consistency and promotional activity.
* Build community partnerships with schools, sports clubs, charities, and local networks.
* Coordinate sponsorships and events to strengthen community presence.
* Act as a trusted marketing partner for General Managers and store teams.
* Track and analyse performance data to measure impact and drive improvements.
* Provide insights and recommendations to enhance the wider customer journey.
Person specification:
* 5+ years' marketing experience (retail, automotive, or multi-site a bonus).
* Confident across the full marketing mix - digital, events, ATL, sponsorships.
* Data-driven, proactive, and highly organised with budget management .
* Strong communicator who can influence at all levels.
* Proactive, adaptable, and comfortable working in a fast-moving, hands-on environment
* Highly organised with strong project management skills — able to juggle multiple tasks across multiple locations
* Full UK driving licence
* Willingness to travel.
Apply Now
IND004
Job Types: Full-time, Permanent
Pay: £35,000.00-£40,000.00 per year
Benefits:
* Company pension
* Employee discount
* Free parking
* On-site gym
* On-site parking
* Store discount
Experience:
* Marketing: 5 years (preferred)
Licence/Certification:
* Full UK driving license (required)
Willingness to travel:
* 25% (required)
Work Location: Hybrid remote in Gillingham ME8 0PZ