Paid Media Manager (Meta & Google)
Location: Remote, UK-based only
Salary: £45,000 – £50,000 + performance bonus
Contract: Full-time, permanent
We’re looking for a hands-on Paid Media Manager to own and scale paid social (Meta) and paid search (Google) campaigns for a fast-scaling DTC eCommerce brand in the wellness/CPG space. You’ll be working with ambitious growth targets, managing budgets of £50K+ per month across UK & US markets.
This is a role for someone who thrives in a fast-paced, high-growth environment. Someone comfortable getting into the weeds of campaigns daily while also shaping strategy, testing creative, and driving scalable performance.
What You’ll Do
* Own end-to-end paid media campaigns across Meta and Google Ads (Search, Shopping, YouTube)
* Manage and scale budgets (£50K+ monthly, across multiple regions).
* Be proactive and reactive in account management — making optimisations daily, not weekly.
* Test new ad creatives (UGC, statics, video) and collaborate with internal design & influencer teams.
* Partner with data/analytics specialists to drive performance insights and recommendations.
* Report on KPIs (ROAS, CPA, CAC, MER) and translate results into actionable strategies.
* Act as both strategist and executor; balancing high-level growth direction with hands-on delivery.
What We’re Looking For
Must-Haves:
* 4+ years’ experience in paid media (Meta & Google) with proven results.
* Track record of scaling campaigns from £30–50K+ monthly spend.
* Strong analytical skills with GA4, reporting tools (Triple Whale, Looker Studio, etc.).
* Comfortable in a startup/scale-up environment: scrappy, resourceful, and proactive.
* Experience briefing creatives, testing UGC, and optimising ad performance.
Nice-to-Haves:
* Background in D2C, supplements, wellness, or consumer brands.
* Knowledge of UGC workflows and performance creative best practices.
* Experience taking accounts from mid-level to multi-six-figure monthly spend.
Traits That Fit:
* Ownership mindset; not just execution, but active problem-solving.
* Flexible across time zones (occasional evening communications with US teams).
* Thrives in a fast-moving, high-visibility environment.
Why Join?
* Chance to own paid media for a rapidly scaling consumer brand with global ambitions.
* Work with budgets that are scaling aggressively across multiple markets.
* Collaborate with a lean, entrepreneurial marketing team and growth partners.
* Be part of a culture where initiative and ideas are valued.