Job Description:
Location: Central Manchester, Head Office Based
Brand: D2C - Basketball brand, the legendary AND1 basketball brand is back
Role: E-Commerce & Digital Marketing Manager to supercharge D2C growth across the UK & EU
Responsibilities:
* Website Management: Oversee e-commerce site development with 3rd-party developers, optimize navigation, collections, UX, and product launches, align online product drops with inventory & marketing priorities
* Digital Marketing & Paid Social: Plan, launch & optimize Paid Social campaigns (Meta, TikTok, Pinterest), run A/B tests, audience segmentation, bidding strategies, monitor metrics, deliver insights, manage budgets, collaborate with creative/content teams, deliver performance reports & sales forecasts, manage marketing calendar and online trading budget, track trends
* Inventory Management: Coordinate inventory with merchandising and logistics teams, ensure site readiness for key launches and promos
Qualifications:
* 4+ years in e-commerce or digital marketing, preferably in sportswear or footwear
* Proven success in Paid Social: Meta Ads, TikTok Ads, Pinterest
* Deep experience with Shopify/Shopify+
* Skilled in Google Analytics, Ads Manager, Meta Business Suite
* Strong performance marketing mindset (ROI, conversions, CPL)
Additional Details:
* Client: House Of Fashion Associates
* Location: Liverpool, United Kingdom
* EU work permit required: Yes
* Job Views: 3
* Posted: 04.06.2025
* Expiry Date: 19.07.2025
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