Marketing Manager - Real Estate Sales and Lettings
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Founder/Director at Allie Home Estate & Lettings Agency
Job Title: Marketing Manager - Real Estate Sales and Lettings
Location: Canary Wharf, London, UK
Employment Type: Full-Time, on-site
About Us:
We are a boutique real estate agency specialising in luxury sales and lettings across London and other markets. With a multilingual, international team and a global clientele, we pride ourselves on offering a personalised, high-level service rooted in deep market expertise and a modern, forward-thinking approach.
We’re now looking for a talented and creative Marketing Manager to lead our marketing efforts and further elevate our brand presence. This is an exciting opportunity to join a dynamic team with plans to expand our reach through curated events both in London and internationally.
Job Overview:
The Marketing Manager will be responsible for developing, implementing, and managing marketing strategies to promote our real estate services. You will lead campaigns to drive brand awareness, generate leads, and support our sales and lettings teams. This role requires a blend of creativity, strategic thinking, and strong leadership skills.
Key Responsibilities:
* Develop and execute comprehensive marketing strategies to support property sales, lettings, and brand promotion.
* Manage digital marketing campaigns, including social media, SEO, PPC, and email marketing using platforms such as Meta Business Suite, Google Ads, and Google Analytics.
* Create and oversee engaging content for websites, blogs, social media channels, and other marketing platforms, utilizing design tools like Canva and Photoshop, and applying photography and video editing skills.
* Collaborate with sales and lettings teams to align marketing efforts with business goals.
* Conduct market research to identify trends, competitors, and target audience insights.
* Organize and manage promotional events, open houses, and property showcases.
* Oversee the design and production of marketing materials, including brochures, advertisements, and videos.
* Monitor and analyze campaign performance using analytics tools and CRM platforms, providing reports and recommendations.
* Set up and manage email marketing campaigns and build partnerships with media outlets, vendors, and industry influencers.
Requirements:
* Proven experience as a Marketing Manager, preferably within the real estate industry.
* Strong understanding of digital marketing tools and platforms.
* Proficiency with design software such as Canva and Photoshop.
* Photography and video editing skills.
* Familiarity with Meta Business Suite, Google Ads, Google Analytics, and experience with CRM tools and analytics platforms.
* Ability to set up and manage email marketing campaigns.
* Excellent content creation and copywriting skills.
* Ability to manage multiple projects in a fast-paced environment.
* Strong leadership, collaboration, and communication skills.
* Creative mindset with attention to detail.
Preferred Qualifications:
* Bachelor's degree in Marketing, Business, or a related field.
* Experience in the London real estate market.
* Familiarity with real estate CRM systems and marketing automation tools.
* Competitive salary and performance bonuses.
* Opportunities for career growth and development.
* Company pension scheme.
* Regular team events and networking opportunities.
If you are a results-driven marketing professional with a passion for real estate, we would love to hear from you. Apply now to join our growing team and make an impact in London's vibrant property market.
How to Apply:
Please submit your CV, a cover letter and media portfolio to jobs@alliehome.co.uk outlining your relevant experience and why you are interested in this role and our company.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
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