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Marketing campaign specialist

Leeds
Marketing
£35,000 - £36,000 a year
Posted: 30 September
Offer description

Tailored Recruitment Partners are working with a leading organisation in their Industry to recruit a dynamic, creative and detail-oriented Marketing Campaign Specialist to plan, deliver and optimise impactful campaigns that support our brand, commercial and customer goals. Working closely with our in-house teams, this role is hands-on and highly collaborative, playing a key part in bringing exciting exclusive collaborations to market and delivering best-in-class campaigns. The chosen candidate will play a pivotal role in driving awareness, and sales performance for premium products through both digital and offline strategies, operating at the heart of strategy, execution, and cross-functional collaboration. The ideal candidate brings strong marketing experience and good level of expertise with data, and a proactive, commercial mindset. Job Responsibilities: The role holder will be expected to be responsible for the following: * Campaign Planning & Execution * Lead the end-to-end delivery of integrated marketing campaigns, from concept to analytics. * Collaborate with internal teams across digital, creative, product, and category management. * Manage timelines, content needs, creative briefs, and asset delivery to ensure smooth rollout. * Exclusive Collaborations * Help launch and promote exclusive supplier and manufacturer partnerships. * Craft compelling campaign stories that bring these collaborations to life across relevant channels. * Content & Creative Coordination * Brief and work directly with our in-house creative team to develop campaign assets (digital, print, email, social, etc.). * Ensure all campaign content is aligned with brand guidelines, tone of voice, and strategic messaging. * Channel Activation * Coordinate multi-channel campaign execution across email, web, social media, print, events, and internal platforms. * Work closely with the digital team to optimise channel use and messaging. * Performance & Insight * Monitor campaign performance using key metrics (e.g. reach, engagement, leads, conversions). * Produce campaign wrap-up reports with clear insights and recommendations for continuous improvement. * Stakeholder Management * Partner with internal stakeholders including category managers, product teams and sales to align objectives. * Support marketing input into cross-functional initiatives and product launches. Qualifications: * Experience in marketing, with a focus on campaign planning and delivery. * Excellent organisational skills and attention to detail. * Strong written and verbal communication skills, with confidence to brief and challenge where needed. * Background in B2B, healthcare, retail, or distribution. (desirable) * Familiarity with CRM, CMS, and email platforms. Experience: * Solid understanding of multi-channel campaign execution. * Ability to analyse and report on performance data to drive improvements. * Experience working in fast-paced, collaborative environments. * Experience working on manufacturer-led or exclusive brand collaborations

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