Role Purpose
The Head of Business has full responsibility for the overall performance, profitability, compliance, and leadership of a franchised motor dealership. The role is accountable for driving sales and aftersales results, delivering exceptional customer experience, ensuring regulatory compliance, and developing high‑performing management teams in line with manufacturer and group standards.
Leadership & Management
* Lead and inspire all dealership departments including Sales, Aftersales, Parts, Service, Bodyshop, and Administration
* Set clear objectives and hold department heads accountable for performance
* Create a positive, compliant, and high-performance culture
Commercial & Financial Performance
* Full P&L responsibility for the dealership
* Deliver budgeted profit, volume, and margin targets
* Control costs and identify opportunities for growth and efficiency
* Analyse and act upon key performance indicators across all departments
Sales Operations
* Oversee new and used vehicle sales performance, stock management, and pricing strategy
* Ensure strong FCA compliance, finance penetration, and adherence to Consumer Duty
* Maintain manufacturer standards for sales processes and reporting
Aftersales Operations
* Drive aftersales profitability through productivity, retention, and quality control
* Ensure service, parts, and bodyshop departments operate efficiently and profitably
* Monitor technician utilisation, training compliance, and workshop performance
Customer Experience
* Ensure consistently high levels of customer satisfaction and CSI performance
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