Senior Digital & eCommerce Manager – Eleanor Bowmer
Up to £60,000 + Bonus
Manchester
We’ve partnered with fast-growing lifestyle brand Eleanor Bowmer, who are now looking to secure a Senior Digital & eCommerce Manager to drive the next phase of digital growth.
We’re looking for a commercial, hands‑on operator who can own both paid acquisition and eCommerce performance in house.
If you’ve scaled DTC brands through performance marketing, site optimisation and smart commercial thinking - this could be the role for you.
About Eleanor Bowmer
Eleanor Bowmer is a fast-growing Manchester‑based home & gifting brand, built on bold design, colour and creativity.
Founded by designer Eleanor Bowmer, the brand started as a textile and illustration studio and has grown into a recognised lifestyle brand - known for its hand‑painted prints, playful patterns and feel‑good products.
Everything is designed to bring joy, confidence and personality into everyday life - from statement homeware to gifting and accessories.
The brand has built a strong DTC presence alongside wholesale partnerships with major retailers, and continues to scale at pace.
What sets Eleanor Bowmer apart is the combination of:
* Strong creative identity
* Highly recognisable product
* A loyal, engaged customer base
Now entering its next phase of growth, the focus is on building a more structured, performance‑led digital engine to unlock further scale.
Check them out here: https://www.eleanorbowmer.co.uk/
Role Overview
As Senior Digital & eCommerce Manager, you will own the growth engine across:
* Paid acquisition
* eCommerce performance
* CRO and site optimisation
This is a hands‑on role focused on:
* Driving customer acquisition efficiently
* Improving conversion and revenue performance
* Building a structured eCommerce roadmap
* Creating and testing at pace
* Turning data into commercial action
You’ll sit at the centre of performance marketing, eCommerce and commercial decision‑making.
Main Responsibilities
Paid Acquisition & Performance
* Own Meta & TikTok campaigns end‑to‑end
* Drive profitable growth and efficient scaling
* Launch and iterate high‑velocity creative testing
* Optimise CAC, ROAS and overall performance
* Work closely with creative to improve output
eCommerce & Site Performance
* Own the trading performance of the site
* Improve conversion across the customer journey
* Drive on‑site optimisation, merchandising and UX
* Build and execute a clear eCommerce roadmap
CRO & Testing
* Implement structured testing frameworks
* Run A/B tests across landing pages, PDPs and offers
* Improve conversion through continuous iteration
Commercial Ownership
* Translate data into clear commercial decisions
* Understand how marketing drives revenue and margin
* Feed insights back into wider business decisions
Expectations
Comfortable taking ownership in a lean environment
* High bias for action and speed
* Creative thinker with strong commercial instincts
* Able to operate with autonomy and accountability
* Thrives in fast‑moving, founder‑led businesses
Required Skills & Experience
* Strong experience in paid social (Meta essential, TikTok ideal)
* Experience in DTC / Shopify environments
* Hands‑on operator (not purely agency management)
* Experience across CRO and site optimisation
* Strong understanding of performance metrics and growth levers
Bonus if you have:
* Experience in gifting / lifestyle / consumer brands
* Exposure to creative testing frameworks
* Experience scaling brands through £5m–£20m+
Salary & Benefits
* Up to £60,000 base + bonus
* Manchester‑based (on‑site 4 days a week)
* High‑growth environment with real ownership
* Opportunity to shape how digital is run
If this sounds like you then hit apply or email Sam on sam@hypergrowthrec.co.uk to find out more!
Eleanor Bowmer is committed to fostering a diverse and inclusive workplace. We welcome applications from all backgrounds and are dedicated to supporting every team member’s success - let us know if you require any adjustments during the recruitment process.
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