Digital Marketing Specialist
West Midlands - Hybrid Working
£30,000 - £40,000 + Benefits
We're looking for a talented Digital Marketing Specialist to join an established West Midlands tech company! With 20+ years of delivering IT services, cyber security, and telephony solutions, we're bringing our marketing in-house and need someone special to drive our digital presence forward.
The Role:
You'll have the freedom to shape our entire digital marketing strategy, working directly with our Directors to deliver campaigns that drive real results. From SEO to social media, content creation to analytics - you'll own our complete digital presence.
Key Responsibilities:
Lead our digital marketing strategy across all channels
Drive SEO and PPC performance using tools like SEMrush
Create engaging content for multiple platforms
Manage and optimise our website performance
Plan and deliver webinars and live events
Oversee traditional marketing materials and branding
Track and report on campaign performance using Google Analytics
What You'll Need:
2+ years' digital marketing experience
Strong SEO knowledge, Google Ads, Social Media and Email Marketing
Proficiency with Google Analytics, Meta Business Suite or similar
Experience with WordPress
Proficiency with CRMs
B2B tech marketing experience is a plus, but not essential