Senior Business Development Manager (SBDM)
Location: Reading, UK
Salary: Up to £48K
Company Overview
A dynamic and growing audiovisual solutions provider delivering innovative technology solutions and exceptional customer service across a range of industries. The business specialises in transforming collaboration, presentation, and communication spaces through tailored AV and IT solutions.
Key Responsibilities
- Identify and secure new business opportunities across multiple sectors, focusing on AV and IT solutions.
- Develop and implement strategic sales plans to achieve targets and expand the client base.
- Engage with key decision‑makers including IT Directors, Facilities Managers, and contractors to understand business needs and recommend suitable solutions.
- Manage the full sales cycle from prospecting through to closing deals, ensuring accurate forecasting and follow‑up.
- Manage and grow a portfolio of high‑value accounts.
- Conduct regular client reviews to identify upselling and cross‑selling opportunities.
- Deliver excellent customer service to maintain long‑term client relationships.
- Collaborate with marketing teams on account‑focused campaigns and initiatives.
- Support and mentor junior sales team members by sharing best practices.
- Monitor industry trends and competitor activity to maintain market competitiveness.
- Attend networking and industry events to build brand presence and generate opportunities.
- Maintain a strong understanding of AV products and services.
- Work closely with technical teams to design solutions aligned with client requirements.
- Stay up to date with AV technologies and industry developments.
Key Requirements
- Minimum 5 years' B2B sales experience, ideally within the AV sector.
- Proven success in achieving and exceeding sales targets.
- Experience working with office fit‑out companies, contractors, and IT teams is highly desirable.
Skills & Qualifications
- Strong understanding of AV products and solutions.
- Excellent communication, negotiation, and presentation skills.
- Full UK driving licence and own transport.
- Right to live and work in the UK.
Benefits
- Competitive salary with uncapped commission structure.
- Supportive and collaborative working environment.
- Opportunities for professional growth and career development.
Work Location: In person
