Marketing Executive– eLearning
Fixed Term Contract
Offering an innovative 4-day work week (with 5-day salary) and with remote work options.
Role Details
* Title:
Marketing Executive - eLearning
* Reports to
: Marketing and Communications Manager
* Duration:
This position has been created to provide maternity cover for one of our valued team members. As such, the initial fixed-term contract will be for a duration of
12 months
, commencing on Monday 12 January 2026. Any decision to extend your contract will be based on business needs.
* Location:
Hybrid (remote with occasional office visits – including once monthly compulsory staff development days) – Legal Island, Steeple Road, Antrim, BT41 1DN
* Hours:
4-day work week (Monday to Thurs, 9am - 5pm - Paid for a 5-day week)
* Salary:
£25000 to £27,000 pro rata, depending on experience
Are you an enthusiastic marketer looking to make a real impact in a growing, award-winning company?
Legal Island is on the lookout for a talented Marketing Officer to join our small, dynamic team for a 12-month contract.
Operating across the Island of Ireland, we're all about connecting with our business audiences and promoting our market-leading online training courses. This is an ideal role for someone eager to take the next step in their career, gain hands-on experience, and help shape our brand's future.
Why Join Legal Island?
At Legal Island, we're committed to our people and their growth. Our inclusive, supportive culture fosters innovation, collaboration, and continuous learning. With remote work options, an innovative 4-day work week (with 5-day salary), and a hybrid setup, we offer flexibility and a work-life balance that lets you bring your best self to work. We're a small but expanding company, and every person plays a key role in our success – if you're ready to grow with us, we'd love to hear from you
About the Role
As our Marketing Officer, you'll work closely with our Marketing Manager, and eLearning Team, to drive brand awareness, lead generation, and customer engagement through creative, multi-channel campaigns. In this role, you'll take ownership of lead generation efforts and form a close partnership with our eLearning sales team, with your outreach efforts and their sales strategies aligning to turn high-quality leads into real sales opportunities. This is a proactive, collaborative position where your contributions will directly fuel our brand's growth and success in the eLearning sector.
To Apply
Please send your CV, along with a cover letter explaining how your skills and experience fit with the job description
12 noon on Monday 27th October
.
CVs without covering letters will not be considered. Applicants must be eligible to work in the U.K
What You'll Be Doing
* Creating Engaging Campaigns
: Creating digital marketing campaigns for our eLearning courses across Northern Ireland and the Republic of Ireland. This includes B2B lead generation, but we also value creative B2C thinkers who can bring fresh perspectives to business marketing.
* Weekly Campaign Execution
: Manage and execute weekly email marketing campaigns to targeted audiences, ensuring consistent brand messaging and timely course promotions. Use segmentation and automation tools within our CRM HubSpot to maximise engagement, leads, and track performance.
* Content Development:
Crafting written and graphic marketing content – think eye-catching emails, compelling social media posts, engaging web copy, and sales collateral that connects with our target audiences.
* Social Media Marketing & Strategy
: Develop and post social media content weekly across platforms like LinkedIn, Facebook, and Twitter to increase visibility and engagement with our courses. Coordinate social media strategy with larger campaign goals, using insights to adjust as needed.
* Cross-functional Collaboration
: Working hand-in-hand with our eLearning sales department to generate, qualify, and refine leads, ensuring a seamless transition from lead generation to conversion. You'll share insights, align strategies, and support the sales team in maximising every lead's potential.
* Google Ads and SEO Management
: Working with agencies to develop, manage, and optimise Google Ads campaigns to increase visibility and generate leads for our eLearning courses. Implement SEO best practices on web and blog content to enhance organic search rankings, drive website traffic, and improve search engine visibility.
* Showcasing Success:
Work in collaboration with Sales to gather client testimonials and success stories to create case studies that showcase the value of our eLearning solutions. Use these assets across digital channels to build credibility and drive interest.
* Cross-Promotion:
Collaborate with the Knowledge and Events teams to promote eLearning content and offerings on the Hub platform and at events. Regularly update content and advertisements to reflect current course offerings and promotions.
* Reporting and Data-Driven Decisions:
Using data analytics tools (e.g., Google Analytics) and our CRM (HubSpot) to monitor campaign success, gather insights, and continuously improve our marketing strategy and report on this on a monthly basis. Regularly review metrics and adjust strategies to optimise engagement and conversions.
* Design & Print Management
: Coordinate with designers to produce digital and print marketing materials. Oversee print management, proof assets, and ensure brand consistency across all materials.
* Representing Legal Island
at occasional conferences and events to promote our eLearning solutions.
Benefits
Day Work Week (salary for 5 days)
Company pension contribution
Private Medical Insurance including a Health Cash Plan
Profit Share Scheme
Yearly Bonus Scheme
Generous leave 24 days' leave each year (pro rata) calculated on a full working week of five days
in addition to
your statutory public and bank holidays. In addition to the 24 days, all staff receive one further day off on their birthday.
An extra day's leave will be granted to employees who have completed 2 years service and a further additional day's leave will be granted to employees who have completed 5 years service with the Company.
We are an Equal Opportunities Employer. We do not discriminate against our job applicants or employees, and we aim to select the best person for the job. We monitor the community background and sex of our job applicants and employees in order to demonstrate our commitment to promoting equality of opportunity in employment and to comply with our duties under the Fair Employment & Treatment (NI) Order 1998. You will be asked to complete an Equality Monitoring form after you have submitted your CV. This is treated confidentially.