Job summary As part of a newly created team, were looking for a Marketing Executive with a strong focus on content creation and social media, alongside other core marketing activity such as email, PPC, PR, website management, printed media and internal communications. This is a wonderful role that is tasked with bringing our life-changing services to life online, telling the stories of the people and communities that benefit from this change. Main duties of the job The role will work as part of an experienced marketing team to deliver high-quality marketing campaigns across all ABL regional services, including Your Health, BeU and Healthy Lifestyles, supporting the achievement of referral and attendance targets. Responsibilities include creating engaging content for multiple social media channels, managing paid digital media and email nurture campaigns to drive referrals, and developing website and app content in collaboration with regional teams, web specialists and software developers. The role will also work closely with regional stakeholders to understand local needs and co-create tailored marketing plans, while contributing to the development of an effective, best-in-class marketing function. About us ABL is an exciting, fast-paced, growingcommunity health organisation. As an experienced, CQC-registered provider ofcommunity health services, we are passionate about delivering evidence-based,innovative, effective and relevant healthcare services in partnership withindividuals, communities and stakeholders. Job description Job responsibilities ABL Health is a leadinghealthcare provider delivering free healthcare services that support people tolive healthier lives. We really care about what we do, working acrosscommunities to improve peoples health and wellbeing through compassionate,evidence-based support. Marketing at ABL Health playsa vital role in helping people understand, access and engage with our services,and in building the ABL Health brand across the UK. This is a rare chance to work in a marketingteam promoting a range of services that genuinely help people, that arecompletely free to access. The Role As part of a growingmarketing team, were looking for a Marketing Executive for our Your HealthNottinghamshire service with a strong focus on content creation and socialmedia, alongside other core marketing activity such as email, PR, website content, printed media andinternal communications. This is awonderful role that is tasked with bringing our life-changing services to lifeonline, telling the stories of the people and communities that benefit fromthis change. This role is based in theMansfield office, with a salary of £27,000 Key Responsibilities Work within wider UK marketing team to provideoutstanding marketing campaigns for ABL, with a specific focus on Your HealthNotts, taking the lead in this region for content creation, marketing executionand internal communication. Work closely with the Nottinghamshire regionaloperations and engagement teams to understand their needs, co-creating regionalmarketing content and execution plans to help meet local service targets. Create engaging content for social media profiles end-to-end production including video, photos, written content and schedulingto amplify our services and outcomes. Visit local areas where ABLs services are beingdelivered to capture video and photo content. Manage email campaigns to drive referrals and enhanceB2B relationships. Support the lead generation activity through paid mediaand creative optimisation. Create a regular newsletter for the local service tohighlight the great work and achievements. Develop new website content and landing pageoptimisation, working with the regional teams on requirements, and thedevelopers on delivery. Compile regular marketing performance reports, analyseperformance and optimise marketing efforts accordingly. This is an embedded business partner role based in ourMansfield office. Youll be mostlyfocused on the Nottingham service, working day to day with the regionalteam. Your line management will be fromthe UK Central Marketing team (based in different locations around thecountry), providing you with wider support on marketing activity, projects anddevelopment. About You A dynamic, creative mindset with the ability to generateideas and execute with passion and enthusiasm. Strong content creation and video skills, includingfilming and editing a variety of people including staff and service users in acreative, engaging way. Experience managing content planning, production,scheduling and user engagement across multiple social profiles. Some experience using AI tools for content creation suchas copy, video, and imagery would be useful. Comfortable taking a performance marketing approach;reviewing analytics and data to help shape content execution and mediaplanning. Experience of healthcare marketing or an environmentrequiring emotive storytelling and working directly with service users isbeneficial. Comfortable working in anoffice and developing close relationships with regional stakeholders, andtravelling to different services across Nottinghamshire regularly for contentproduction (you will require your own car for this with mileage reimbursed). Experience with some of the following: Filming,photography, video editing software, Canva, Adobe Creative Cloud, Wordpress,Google Analytics. Please note that we are unable to offer sponsorship for this role Job description Job responsibilities ABL Health is a leadinghealthcare provider delivering free healthcare services that support people tolive healthier lives. We really care about what we do, working acrosscommunities to improve peoples health and wellbeing through compassionate,evidence-based support. Marketing at ABL Health playsa vital role in helping people understand, access and engage with our services,and in building the ABL Health brand across the UK. This is a rare chance to work in a marketingteam promoting a range of services that genuinely help people, that arecompletely free to access. The Role As part of a growingmarketing team, were looking for a Marketing Executive for our Your HealthNottinghamshire service with a strong focus on content creation and socialmedia, alongside other core marketing activity such as email, PR, website content, printed media andinternal communications. This is awonderful role that is tasked with bringing our life-changing services to lifeonline, telling the stories of the people and communities that benefit fromthis change. This role is based in theMansfield office, with a salary of £27,000 Key Responsibilities Work within wider UK marketing team to provideoutstanding marketing campaigns for ABL, with a specific focus on Your HealthNotts, taking the lead in this region for content creation, marketing executionand internal communication. Work closely with the Nottinghamshire regionaloperations and engagement teams to understand their needs, co-creating regionalmarketing content and execution plans to help meet local service targets. Create engaging content for social media profiles end-to-end production including video, photos, written content and schedulingto amplify our services and outcomes. Visit local areas where ABLs services are beingdelivered to capture video and photo content. Manage email campaigns to drive referrals and enhanceB2B relationships. Support the lead generation activity through paid mediaand creative optimisation. Create a regular newsletter for the local service tohighlight the great work and achievements. Develop new website content and landing pageoptimisation, working with the regional teams on requirements, and thedevelopers on delivery. Compile regular marketing performance reports, analyseperformance and optimise marketing efforts accordingly. This is an embedded business partner role based in ourMansfield office. Youll be mostlyfocused on the Nottingham service, working day to day with the regionalteam. Your line management will be fromthe UK Central Marketing team (based in different locations around thecountry), providing you with wider support on marketing activity, projects anddevelopment. About You A dynamic, creative mindset with the ability to generateideas and execute with passion and enthusiasm. Strong content creation and video skills, includingfilming and editing a variety of people including staff and service users in acreative, engaging way. Experience managing content planning, production,scheduling and user engagement across multiple social profiles. Some experience using AI tools for content creation suchas copy, video, and imagery would be useful. Comfortable taking a performance marketing approach;reviewing analytics and data to help shape content execution and mediaplanning. Experience of healthcare marketing or an environmentrequiring emotive storytelling and working directly with service users isbeneficial. Comfortable working in anoffice and developing close relationships with regional stakeholders, andtravelling to different services across Nottinghamshire regularly for contentproduction (you will require your own car for this with mileage reimbursed). Experience with some of the following: Filming,photography, video editing software, Canva, Adobe Creative Cloud, Wordpress,Google Analytics. Please note that we are unable to offer sponsorship for this role Person Specification Experience Essential Hands on experience of creating video content filming, editing and posting OR Hands on experience of paid media campaign management platforms such as Meta, LinkedIn Desirable An active interest in AI and how it can produce content for marketing Person Specification Experience Essential Hands on experience of creating video content filming, editing and posting OR Hands on experience of paid media campaign management platforms such as Meta, LinkedIn Desirable An active interest in AI and how it can produce content for marketing Disclosure and Barring Service Check This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions. Employer details Employer name ABL Health Ltd Address Unit 7, Birch House Ransom Wood Business Park Mansfield NG21 0HJ Employer's website