ZD are very exciting to be working with wholesale client in the medical/healthcare industry, We are looking for an experienced own brand expert to develop the own brand proposition, find best sources and develop a sourcing and product roadmap.
Work with clinical and export experts to ensure that the range remains future focussed and is suitable for all of the markets where they trade in.
Scope of Work/Objectives
* Working closely with the own brand clinical expert, agree a product strategy for the own brand ranges
* Identifying strategic sourcing partners, developing joint business plans and mutually profitable growth
* Establish guidelines to ensure adherence
* Collaborate with the own brand clinical expert and the head of category, develop ideal range (remove duplication/identify gaps) and introduce regular range review to ensure relevance
* Complete benchmarking (UK and Europe) to ensure pricing and quality is consistent with brand value
* Collaborate with the marketing team to maximise brand value through targeted marketing strategy
* Develop a product development process to include detailed briefs
* Resource/re-engineer existing products that currently sit outside of brand quality/affordability strategy
Europe Opportunity (In collaboration with the Export Manager)
1. Identify different range requirements (regulatory and preference)
2. Iden...