Do you live in the Cambridge area and are interested in working for a luxury skin care brand, then the La Prairie Counter at John Lewis, Cambridge might be of interest to you. Managing a team of two Beauty therapists/ consultants you will implement effective weekly business plans and you and your team will work towards achieving and maximising the account retail performance targets. With the support of your RSM you will use the retail performance to indicate key performance indicators. You will have the opportunity to work with our incredible existing clients whilst working towards recruiting new customers to the brand. You have the chance to utilise our beauty room to enhance the customer experience but also host on/off counter events with the support of our client experience Manager.
Role Purpose/ Mission:
To achieve and maximise the account retail performance targets as agreed with the Regional Sales Manager delivering key performance indicators. Recruit new customers to the brand via beauty rooms and on/off counter events. Implement an effective weekly business plan and to supervise one or more consultants.
Main responsibilities
Approaching customers and achieving sales
To achieve sales by adhering to La Prairie’s selling and Training guidelines.
1. Approach customers with an enthusiastic and easy-going opening
2. Set daily goals and review throughout the day
3. Traffic stop with ‘new’ launches or marketing focused promotions etc
4. Listen and identify customer needs
5. Ask the appropriate follow up questions in a friendly manner
6. Invite every customer to sit down and have a skincare consultation
7. Introduce a ‘Diamond servicer’ to all customers
8. Proactively organise external events to generate business
9. Ensure customer records are kept up to dates on EPOS system
10. relationships
Business Awareness and Administration
To be fully aware of individual and account performance against target and within department.
11. Complete a weekly business plan to be reviewed with RSM to compliment the marketing calendar
12. Arrange tailored events and on counter activity to ensure business plan is delivered
13. Awareness of competitor activity
14. Complete all paperwork and administration required accurately and on time
15. Ensure stock levels are being maintained and are sufficient for all retail expectations
Visual Merchandising
To ensure the La Prairie image is maximised in store.
16. Ensure the counter is spotlessly clean and well maintained
17. Make certain the counter is fully stocked and that all products are stored by category and shade sequence
18. All displays are strictly in accordance with Company Visual Merchandising guidelines and planograms
19. Report any counter issues are promptly communicated to Marketing HO
Communication
To ensure that you are informed about current and new business initiatives and to provide feedback to the RSM & Training Manager.
20. Ensure you are up to date at all times of the HO emails and feedback to the team
21. EPOS accuracy and compliance
22. Provide regular feedback to your RSM and Training Manager on issues effecting business performance
23. Ensure that you read Training Manual and Visual Merchandising Guidelines, actioning all relevant points
24. Develop and maintain good working relationships with all store based colleagues
Code of Conduct and Personal Appearance
To adhere to the behaviour outlined in the Consultant Employee Handbook
25. Comply to LP/Store start and finishing times and meal breaks
26. Represent Company image through personal appearance, interpersonal skills and style
27. Comply to the uniform and grooming standards as outlined in the Style & Grooming guidelines
28. Ensure that absences are notified on first day to the Store and to HR & Consultant Services Department at Head Office
29. Abide by La Prairie and Store rules at all times
We look forward to receiving your application.