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Marketing executive

Milton Keynes
Eclipse Power
Marketing executive
Posted: 8 September
Offer description

Spaces, 100 Avebury Boulevard,
Milton Keynes,
MK9 1FH

Electricity connections are complex by nature. Our group’s innovative, forward-thinking energy solutions make everything easier: from design to connection and beyond.

Our Group consists of Eclipse Power Networks – an OFGEM licenced Independent Distribution Network Operator (IDNO) that provides an effective alternative to the local Distribution Network Operator for getting projects connected to the electricity grid; Eclipse Power Solutions – an expert Grid Consultancy who support customers through the grid connection process, and Eclipse Power Optimise ; focussed on microgrids and private network solutions in the unlicenced market.

We design, own, operate and maintain extra high, high and low voltage electricity distribution network assets, providing innovative power connections to residential, industrial, renewable and commercial customers across the UK.

We care about our people and the talent and personality they bring. We are continuing to strengthen our talent, leadership, training, and recognition for people as they are the core of what we do and how we operate. We have an inclusive culture where people are rewarded and recognised for their inputs, innovation, and customer-centric solutions. We also have fun at work and want people to enjoy what they do and what they are helping to create. To continue to do this we need strong diverse thinking and having people from a range of backgrounds, careers, and expertise help us do this.


Job Purpose:

We are seeking a dynamic and motivated Marketing Executive to join our Group Marketing team. The role is to plan, develop and execute marketing campaigns and activities which drive brand awareness, customer acquisition and stakeholder engagement.

The role will support the Head of Group Business Integration in the day-to-day marketing operations – both digital and offline – within the Eclipse Power (EP) Group – including activities for EP Networks, EP Solutions and EP Optimise business units.

This role suits someone who thrives in a dynamic, fast paced environment and enjoys having a visible impact on business growth. The role is varied and will involve working on multiple projects simultaneously, as well as building relationships and working closely with external suppliers (Design & PR), as well as internal teams and departments within the Eclipse Power Group.


Responsibilities

* Plan and implement multi-channel marketing campaigns to promote Eclipse Power and associated business units (Networks, Solutions, Optimise)
* Manage end-to-end campaigns, from brief development and content creation to launch and reporting
* Produce engaging B2B marketing content; news articles, blogs, case studies, website copy, email campaigns, social posts etc.
* Ensure all content is on brand, SEO friendly and aligned with customer personas, working with internal experts or external agencies where required.


Digital Marketing, Reporting & Analysis

* Maintain and update website content via WordPress CMS
* Support SEO through keyword research and content optimisation
* Grow social media presence, particularly on Linked In
* Track and report key online metrics, sharing performance updates and insights, including analysing marketing data to guide future campaigns


Sales support and Collaboration

* Support the creation of sales collateral and marketing materials, working closely with Group Sales and cross-functional teams
* Assist in organising and attending in person marketing events, trade shows, and conferences as well as virtual webinars.
* Research market trends, competitors and target audience insights


General

* Collaborate with cross-functional teams to ensure alignment of marketing activities with wider business objectives.
* Conduct data cleansing within the CRM system and data for marketing campaigns
* Liaison with external agencies (Design Agency, Web Developer & PR Agency)
* Assist with administrative tasks as needed to support the marketing department.
* Any other relevant duties appropriate to the level of responsibility of this role.


Knowledge and Skills Requirements

* 2-4 years’ experience in B2B marketing
* Knowledge of digital marketing tools and platforms (WordPress, Canva, GA4 etc)
* Experience in copywriting, content creation and proofreading
* Strong written and verbal communication skills.
* Proficiency in Microsoft Office suite (Word, Excel, PowerPoint).
* Ability to work independently and as part of a team in a fast-paced environment.
* Strong organisational skills and experience in managing multiple tasks simultaneously.
* A high level of attention to detail.
* Creativity – ability to be able to portray a business concept in an engaging way
* Customer focus – understanding your target audience and adapting your style to their needs
* Experience within the energy, utilities or clean tech sector
* Knowledge of SEO and content optimisation
* Experience with Linked in ad creation and management is a plus
* Analytical skills – ability to analyse data, interpret trends and draw actionable insights

We are looking for people who embody our personalities:

We welcome applications from individuals who meet most, but not necessarily all, of the listed requirements. If you’re interested in the role and believe you have the right transferable skills, we’d love to hear from you.

Friendly experts: When it comes to technical knowledge and experience, customers couldn’t be in better hands. We’re friendly, approachable and always eager to help.

Collaborative solution finders: We work closely with customers to find a solution that meets their needs in a way that’s compliant with standards.

Confidently flexible: We know the rules for every DNO (Distribution Network Operator). And we also know just how flexible we can be to interpret them in ways that save both time and money.

Naturally curious: In our book, there’s always a better way. We’re always curious to explore every avenue before we arrive at a clear solution.

Relentlessly innovative: Looking for new ways to deal with challenges is part of our DNA. If a conventional route is the best option, we’re not afraid to say it. But if there’s a way to do something more quickly, more efficiently or more cost-effectively, we’ll find it.

Department: Group Marketing, Brand and Communications

Reporting To: Shelley Wilson – Head of Group Business Integration

Working Days: Full Time – Monday-Friday

Location: Hybrid – remote and regular presence in Head Office Milton Keynes

Start Date: October/November

We strongly encourage applications from a variety of candidates – we believe that diverse perspectives, backgrounds, and experiences strengthen our team.

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