Programmatic Senior Account Manager
The Programmatic Senior Account Manager is a leadership role within the Programmatic team, ideal for an experienced and strategic professional with a deep passion for digital marketing.
Internal candidates may be considered as part of the selection process.
Responsibilities
* Overseeing the day‑to‑day implementation of programmatic campaigns, ensuring your team delivers excellence in execution and reporting.
* Acting as an agency leader in the use of tools such as DV360, Amazon DSP, Stackadapt, The Trade Desk, and CM360.
* Working closely with a range of trusted partners to support and enhance programmatic campaigns, playing a key role in developing these relationships.
* Strategic planning of programmatic campaigns to ensure they align with and deliver against client objectives.
* Ensuring the effective measurement of campaigns, providing insightful reporting that demonstrates value and drives strategic decisions.
* Guaranteeing that all client reports and deliverables are completed accurately and delivered on time by your team.
* Championing the sharing of learnings with the wider Programmatic, Paid Social, PPC, and Analytics teams to improve cross‑channel performance.
* Analysing complex data sets to identify strategic opportunities and provide actionable recommendations to clients.
* Playing an active role in defining programmatic best practice and creating scalable processes to improve team efficiency.
* Innovating new technologies and ways of working, monitoring market trends to support internal growth and contribute to the tech roadmap.
* Staying up to date with new market tools and programmatic opportunities, sharing knowledge and driving adoption within the wider team.
* Advocating for knowledge sharing and driving the delivery of cross‑channel processes and tools.
* Direct line management of Programmatic Executives and Managers, leading their development through regular 1:1s and performance reviews.
* Providing direction and guidance to your team to ensure the highest standards of communication and client service are maintained.
* Mentoring new team members to help them become operational in their roles quickly and efficiently.
* Contributing to the new business process and overseeing the delivery of sales support from the team when required.
Qualifications
* Extensive experience in Programmatic advertising, with advanced, hands‑on mastery of platforms including DV360, The Trade Desk, Amazon DSP, and CM360.
* Proven track record in leadership, with experience in direct line management and the professional development of junior and mid‑level team members.
* Strategic mindset with the ability to design and execute complex programmatic roadmaps that deliver against high‑level client objectives.
* Exceptional client service and relationship management skills, with the ability to lead senior stakeholder conversations and maintain high standards of communication.
* Highly analytical mind with the ability to interpret complex data sets and translate them into actionable strategic recommendations.
* Expertise in operational excellence, with experience in defining best practices, building scalable processes, and driving team efficiency.
* Strong collaborative skills, with a proven ability to work effectively with external partners and across internal channels such as PPC, Social, and Analytics.
* Exceptional organisational and multitasking abilities, overseeing multiple major client accounts simultaneously.
* Impeccable attention to detail, ensuring total accuracy in campaign execution, data measurement, and client reporting.
* Clear passion for digital innovation, with a proactive approach to monitoring market trends and adopting new programmatic technologies.
Benefits
* Sabbatical: Paid sabbatical at 7 years with an option to take it unpaid at 5 years
* 25 days holiday a year
* Discretionary annual performance‑based incentive
* Sale commission
* Recruitment referrals bonus
* Health & Wellbeing contribution
* 2 Recharge Days each holiday year
* Ride to Work scheme
* Railcard
* Season Ticket loan
* Home office chair and home office screen
* Daily office perks: Free fruit, breakfast cereals, snacks, and tea & coffee
* Weekly treat: Complimentary lunch every week
* Enhanced Primary and Secondary family leave as well as extended Parental Leave and Shared Family Leave
* Life insurance and income protection
* Medical Cash Plan
* Pension
* Curated 3rd‑party learning platform as well as access to Croud Campus
* Peer‑to‑peer recognition scheme 'bonusly'
* Team off‑sites/regular socials
* Year‑round holiday parties
* Flexible working options
* Day to make a difference
Core Values
* In it together – integration, collaboration and outcomes
* Eye on the future – futurism, creativity and passion
* Generous in spirit – people, development and inclusion
* Do what you say – integrity and accountability
* Make a difference – purpose and impact
A benchmarked salary between £41,060-£46,060. Your salary level is determined by skills and experience within our progression framework.
Standard hours are from 9:00am to 5:30pm, with flexibility if agreed in advance with your line managers. On occasion, working outside these hours may be required.
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