Spanning over 500 hectares of
spectacular land on the North-east coast of Aberdeenshire, Trump International,
Scotland is an international visitor destination and five-star golf resort.
The estate facilities include
luxury hotel accommodation, two world-class championship golf courses, clubhouse,
extensive driving range and practice facilities. Hailed The Greatest 36 holes
in golf, the Old Course and New Course embrace mile upon mile of spectacular
Aberdeenshire shoreline, offering awe-inspiring topography and an unparalleled
test of golf.
As one of the world’s most
powerful brands, this is an exceptional opportunity for a skilled marketing and
communications professional to join the company’s dynamic sales and marketing
team based in Aberdeenshire, Scotland.
Contract: Permanent, Full-time, on site.
Reporting to: Head of Resort Marketing &
Executive Vice President
Key Duties & Responsibilities:
* Manage
the online promotional campaigns for UK and overseas markets
* Design
and create creative and inspiring digital advertising and marketing collateral
for use across all platforms
* Develop
new social media and digital content to engage and build new and existing
audiences
* Manage
and develop the company’s photography and film archive for current and future
use
* Work
with external agencies and partners on the delivery of high impact social media
and digital campaigns
* Update
and oversee the business’s digital assets for tour operators, travel agents,
golf publications, industry magazines, social media outlets and online
platforms
* Edit
and develop all digital collateral including web pages, brochures, leaflets, adverts,
commercials and social media posts
* Manage
and develop the online member portal and website content
* Assist
with client and customer database management, including the preparation and
distribution of communications and e-promotions
* Manage
and grow the company’s social media presence, keeping up to date with digital
communication trends and opportunities
* Assist
with the analysis of all marketing and communications activities through surveys, feedback forms and other developed tools
* Support
the wider sales and marketing team will any activities necessary for the
commercial and operational success of the business
Qualifying Criteria:
* Previous experience in a similar
role
* Experience within
the hospitality, sport
or leisure industry (beneficial)
* Relevant qualifications such as Graphic Design or Marketing Degree
* Exceptional
IT skills, with proficiency in Abode
Creative Suite and comprehensive working knowledge of social media and digital
platforms
* Ability
to demonstrate a track record of sustained growth in digital content use including
the ability to shape, manage and deliver accurate and engaging brand specific
content
* Excellent planning,
organisational and time management skills
* Excellent communication, influencing and interpersonal skills
* Creative with a keen eye for detail
and strong design instincts
* Ability to work under pressure in a fast-paced commercial environment
* Confident personality
* High standard
of personal presentation
* Positive and flexible approach
to work
Salary & Benefits:
Competitive salary and benefits package.
Note: This job description is not all
inclusive and is intended as an outline of the responsibilities and
requirements of the role. The role and duties will evolve in line with the
needs of the business.