Head of marketing

Head of Marketing

Sports Betting / Gaming

African market experience preferred


We’re supporting a high-growth business in the sports betting sector, currently serving 7 million users and on track to reach 10 million active users, in the search for a Head of Marketing.


This is a commercially focused marketing leadership role with responsibility across brand, sponsorship, activation, partnerships, and local market engagement. It’s well suited to someone who understands how to build market relevance and brand credibility through smart, effective partnerships rather than large-scale traditional advertising.


The role will focus heavily on identifying and delivering impactful opportunities across key markets, with particular relevance to football in Africa, local sponsorships, product-led campaigns, and strategic activation activity. You’ll also work closely with the product team and lead negotiations with leagues and commercial partners.


We’re interested in speaking with candidates from sports betting or related sectors who bring strong experience across brand, partnerships, sponsorship, and activation.


Relevant backgrounds may include:

Senior Marketing Manager

Senior Brand Manager

Senior Sponsorship & Activation Manager

Head of Marketing

Head of Brand

Head of Sponsorship & Activation


Key requirements:

* Strong commercial marketing background
* Experience in brand, sponsorship, activation, and partnerships
* Track record of negotiating with leagues, sponsors, or commercial partners
* Ability to work closely with product and commercial teams
* Experience in African markets preferred
* Knowledge of football-led marketing or sponsorship activity highly advantageous
* Humble, open, and willing to learn


This is an exciting opportunity to join a scaling business and play a key role in shaping how the brand is positioned and activated across important growth markets.