Sales Development Representative
Delice de France Ltd
Overview
Reporting to the Channel Sales Manager to deliver budgeted sales targets for a specific geographical territory, UB, SL, W & HA postcode area, by managing and developing existing customer accounts and actively prospecting, winning & opening new accounts.
Benefits
* Life Assurance
* Company Pension
* Company Car / Car Allowance
* 50% Discount of Company Purchases
* Commission Scheme
* Referral Scheme
* Employee Assistance Programme
Key Relationships
Customers, Field Sales Team, Channel Team, Customer Engagement Team, Webshop, Marketing Team, Hardware Team, Chef Team, Sales Data Admin, Delivery Drivers and Accounts Receivable.
Responsibilities
* To develop existing customer accounts and actively prospect new accounts to ensure sales forecast and revenue targets are met at a ratio of 80% growth from existing customers and 20% new business.
* Visit existing Independent customers, work with them to grow sales looking at lost products, additional products to range/category, NPD, promotions work with the Customer Engagement Team to ensure alignment & harmony on customer growth plan use CE to share notes, actions & next steps.
* Visit and develop nominated national & regional accounts using ABL (Authorised buying lists) and period briefs / activities as issued by the Channel Manager / Executive & in line with agreed visit frequencies.
* Actively pursue & convert new business leads.
* Manage territory on a daily basis achieving required visit frequency by account classification.
* Communicate & agree plan of action with the Customer Engagement Team.
* Actively convert customers to Webshop.
* On a monthly basis share a territory business plan with Channel Sales Manager detailing performance to date & forward actions.
* Use reports provided to establish current trends across account base & identify key actions & objectives by customer to be completed within journey cycle.
* All data to be fully completed within Daily Sales Record & or CE. Weekly calendar to be updated minimum 4 weeks in advance.
* Ensure all customer enquiries to be responded to within 24 hours of receipt and to make sure all issues are addressed and resolved as quickly as possible.
* Continual improvement of product knowledge to share with customers to improve sales growth.
* Present samples of products in customer locations when required.Deliver launch days for new customers.
* Drive Concept sales in line with allocated targets.
* To manage ROI within all equipment placements across the territory to ensure maximum return on investment, relevant action to be taken if equipment is delivering under investment target.
* To follow agreed company processes and policies for pricing, samples, account opening, credit applications, credit requests, quality control.
* To undertake any reasonable request asked of you by the management team.
* To always represent the Company in a professional and positive manner.
* Identifying which prospect accounts are most valuable and making these a priority.
Qualifications
* Passion for Food
* Great communication skills: verbal, written & numeric
* Competitive, Results Orientated
* Field Sales experience preferably within a Retail Convenience setting
* Problem Solver
* Entrepreneurial
* FMCG Experience
* Structured Selling Technique
* Demonstrable Drive & Enthusiasm
* Good PC & Microsoft Application skills
* Bakery Knowledge
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