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Growth marketing manager (paid media focus)

Hull
Unreasonable
Marketing manager
Posted: 4h ago
Offer description

Location: Remote (UK-based preferred)

Employment Type: Full-time or Freelance

Salary: Competitive, based on experience


⸻


Why Unreasonable?


We’re a creative-first growth agency working with some of the UK’s most ambitious challenger brands.

We blend storytelling, strategy, and paid performance to help brands break through plateaus and unlock new chapters of growth.


We’re not chasing impressions—we’re chasing impact. That means brave creative, fast testing, and smart, data-backed scaling. Now we’re looking for someone to help us push further, faster.


⸻


The Role: Growth Marketing Manager


You’ll be hands-on in launching, managing and scaling paid campaigns across Meta, Google, TikTok and YouTube—but your role goes beyond media buying.


This is about full-funnel growth: reporting, testing, spend pacing, KPI tracking and turning insight into action.


⸻


What You’ll Be Doing

•Plan, execute, and optimise paid media campaigns across Meta, Google (Search, Shopping, PMax), TikTok and YouTube

•Own KPIs across CAC, ROAS, AOV, CTR, retention and blended performance

•Build and manage testing frameworks across creative, audiences, and offers

•Track and manage daily/weekly spend pacing to align with broader growth targets

•Pull and interpret reporting data to inform strategy and creative direction

•Communicate performance insights clearly to internal and client teams

•Ensure campaigns are structured, scalable, and technically sound


⸻


What We’re Looking For

•2–5 years of paid media or performance marketing experience

•Confident across Meta Ads Manager and Google Ads (Search, Shopping, PMax)

•Strong reporting and analysis skills—you’re in the numbers daily

•Comfortable managing spend pacing and hitting key performance targets

•Understand creative performance as much as campaign structure

•Highly organised, proactive, and able to operate in fast-moving environments


⸻


Bonus Points

•Experience with TikTok Ads or Pinterest

•Familiarity with tools like GA4, Looker Studio, Triple Whale, Northbeam

•Background in DTC, eComm, or fast-growing consumer brands


⸻


Why You’ll Love It Here

•Work directly with a tight-knit team of ambitious marketers

•Exposure to a portfolio of high-growth brands

•Remote-first with flexibility built in

•Fast progression, high impact, no fluff


⸻


How to Apply


Send your CV or LinkedIn to talent@unreasonable.agency

Include:

•The role you’re applying for

•3 bullet points on why you’re a great fit

•Bonus: What’s the most unreasonable thing you’ve done in the last 12 months? (PG answers only, please 😉)

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