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Brand manager - j2o

Hemel Hempstead
Carlsberg Britvic
Brand manager
Posted: 16h ago
Offer description

Carlsberg Britvic is the largest multi-beverage supplier in the UK and is home to iconic beer & soft drink brands, including J2O and Pepsi.


About the role

As Brand Manager for J2O, you will join a creative, fun and supportive team driven to grow the category and brand. You will lead the brand agenda across the channels, delivering growth and positioning for the J2O brand.


Job Responsibilities

* Champion J2O and inspire the organisation around the brand’s opportunity.
* Support shaping and delivering the business agenda for J2O through the development of annual operating and commercial plans.
* Act as the guardian for the J2O brand identity, delivering brand growth and positioning, creating and managing effective asset creation and approvals.
* Manage agency relationships, motivating them to produce exceptional work for J2O that builds brand equity.
* Lead the cross‑functional team, ensuring clarity and delivery of projects and priorities.
* Work with the Marketing Controller to develop a winning innovation pipeline.
* Build collaborative and positive working relationships with the brand marketing community.
* Use insights and understanding to develop innovative propositions, working collaboratively with functional teams and insights partners.
* Support creating a positive and successful team environment, where people are encouraged.


Experience and Key Attributes

* Brand leadership experience in FMCG, working on a significant scale brand.
* High level of brand P&L value management experience.
* Experience working with third‑party creative and activation agencies.
* Strong project management, planning and delivery skills.
* Cross‑functional leadership capability, both internally and with third‑party strategic partners.
* Creativity in delivering an inspiring and compelling vision and brand strategy.
* Experience in strategic brand and business planning with evidence of consumer & shopper insight‑led strategy implementation.
* Demonstrable track record of driving a brand‑led agenda within commercial, matrix organisations, resulting in brand equity growth and enhanced business profitability.


Benefits

* Monthly product allowance – alcoholic & non‑alcoholic options available.
* Private medical options.
* Life assurance.
* Company bonus scheme.
* Access to 24/7 GP services.
* Enhanced pension contribution.
* Generous holiday (inc. bank holidays).
* Access to a range of high street discounts.


Application Process

We read applications continuously. Vacancies may be filled anytime, so please apply as early as possible. We look forward to receiving your application and will be in touch shortly.

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