As Marketing Manager you will lead the development and execution of marketing strategies that strengthen brand awareness, accelerate sales, and build and deepen trade relationships with the UK's major retailers.
Client Details
Challenger brand in the wellness space
Description
Develop and execute a multi-channel marketing plan tailored to the UK market
Work closely with the Marketing Director, Head of Digital and UK Country Manager to deliver market-specific brand, retail and shopper initiatives that increase brand visibility
Oversee the planning and execution of UK marketing campaigns across a variety of channels, including trade activations, POS, PR, influencers, events, OOH, print and radio
Work with digital and ecommerce teams to ensure UK social media and digital marketing content aligns with the campaigns strategy
Develop trade marketing relationships with major UK retailers including Boots, Holland & Barrett, Wholefoods
Partner with the UK Sales team to deliver impactful trade marketing plans and retailer specific activations
Ensure all creative assets and materials are adapted effectively
Management of a marketing executive
Analyse campaign performance and provide recommendations Profile
5+ years experience in FMCG, health or wellness categories
Strong track record of growing brands in the UK market and demonstrating an understanding of UK retail and trade marketing environments
Experience developing and delivering integrated marketing campaigns across brand, trade, PR, POS and digital channels
Ability to work at pace and in a fast-growth, scale up environment Job Offer
Salary between £55-60,000 (DOE)
Wider package includes 10% bonus + private healthcare
Remote role (with travel in/around London)
Opportunity to make impact in a scale up challenger brand