The Business Development and Marketing Manager serves as a dedicated liaison to the firm's European Litigation & Regulatory practices, including White Collar Investigations, Competition, Arbitration and International Trade teams, working directly with the practice leaders and other partners to develop and execute strategies and business plans, and manage an aligned range of business development and marketing initiatives.
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Duties and Responsibilities include:
Practice and Client Development
* Consults with practice/industry leaders to develop and execute marketing and client development plans for the group and individual lawyers
* Attends and contributes to practice/industry group meetings and planning sessions
* Identifies and recommends business development opportunities and trends using data analytics, competitive intelligence, industry trends, market analyses, and similar resources
* Evaluates the development of business prospects and cross-marketing efforts and makes recommendations to practice and industry leaders
Proposals and Pitches
* Serves as project manager and lead contributor for RFPs, pitches, and other business development projects across assigned and additional groups
* Spearheads briefing discussions to propose and/or understand the opportunity
* Writes new business proposals and produces targeted, tailored responses to RFIs/RFPs
* Serves as advisor in preparing and rehearsing pitch teams
Marketing and Profile-Raising Activities
* Leads preparation of submissions for rankings, awards, surveys, league tables, and other recognitions for assigned groups
* Works with Regional BD and Marketing team members to plan client programs and firm-sponsored events
* Partners with Communications and PR teams to identify thought leadership opportunities, media commentary, and lawyer participation in publications, podcasts, and similar platforms
* Recommends and facilitates involvement of Firm lawyers in professional organisations to enhance visibility across practice and industry sectors
Employee Management
* Recruits, manages, and develops the team; oversees daily operations and monitors work product; manages the professional development of the team, including establishing goals, coaching, and training; delivers timely feedback and annual performance appraisals
* Delegates work efficiently and effectively to other team members
* Collaborates with other leaders and business professionals within and outside the Marketing Department on cross-practice, regional and functional projects
Qualifications, Experience & Skills:
The following candidate attributes are essential for this position:
* Minimum of eight (8) years of professional experience in marketing, business development, or a related field
* Bachelor's degree from an accredited institution, preferably in marketing, communications, business/finance, or a related field
* Excellent writing, proofreading, and critical thinking skills
* Demonstrated proficiency in Microsoft Office and Outlook
Preferred skills:
* Experience in marketing, business development, strategic planning, sales, and/or other relevant experience within a law firm or professional services
* Experience and knowledge of the business and legal landscape in litigation
* Proven supervisory, managerial, and/or project management experience
* Advanced degree in a related field, (e.g. MBA, JD) is a considerable plus
* Working knowledge of customer relationship, pipeline, and experience management databases such as InterAction, Salesforce, and/or Foundation
* Experience using company and market research tools, as well as familiarity with law firm rankings, awards, and league table publications