CREATIVE STRATEGIST - Consumer Brand
45000 TO 50000 Speke Hybrid
This Creative Strategist role is a high impact opportunity to take ownership of paid social creative across key growth channels. The Creative Strategist will play a central role in driving customer acquisition through performance-led creative across Meta, TikTok and YouTube.
As a Creative Strategist you will own the thinking behind the creative. The role will turn customer insight into scroll‑stopping concepts, strong briefs and high‑performing campaigns. This position is focused on performance, using data and testing to continuously improve output and deliver measurable results.
This position offers real autonomy and influence. The Creative Strategist will work closely with performance and content teams to build a structured testing roadmap, ensuring a consistent pipeline of creative that drives engagement and conversion.
Benefits:
Competitive salary of 45000 to 50000
Hybrid working model offering flexibility
Gym on site
Clear progression within a high growth business
Opportunity to work on high volume paid social campaigns
Collaborative and fast paced environment
Real ownership of creative performance
Key Responsibilities:
Lead creative strategy across paid social channels including Meta, TikTok and YouTube
Develop and manage a structured creative testing roadmap
Translate customer insight into high‑performing creative concepts
Write clear, conversion‑focused scripts and briefs
Analyse performance data to optimise and scale winning creative
Work closely with performance teams to align on acquisition targets
Identify and apply emerging platform trends
Manage multiple creative concepts and campaigns simultaneously
Ensure creative output is aligned to customer personas and commercial goals
Experience Needed:
Proven experience as a Creative Strategist or similar role
Strong background in paid social creative across Meta and TikTok
Track record of delivering performance-led creative improvements
Strong understanding of key metrics including CPA, CTR and CVR
Excellent copywriting skills with the ability to create high impact hooks
Experience within DTC or e‑commerce environments
Ability to manage workload and prioritise effectively
Strong analytical mindset with a test and learn approach
This Creative Strategist role offers the opportunity to directly influence growth within a large international nutrition brand. If you are a Creative Strategist who thrives on performance, testing and scaling winning ideas, this is an excellent next step.
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