Research Director Advertising Effectiveness - Brand Lift Research Salary: up to £75,000 plus bonus great benefits London 1 day per week in the office. Open to part time 4 days a week too We are looking for a strategic and commercially minded quant Research Director to lead high-impact advertising and media research. This is a senior role for someone with strong ad effectiveness credentials and a passion for shaping team culture, driving innovation and delivering work that matters. You will play a key role in building client partnerships, guiding a talented team, and influencing decisions at the highest level. Expect to work across digital, social and cross-media campaigns, with plenty of opportunity to shape the future of the Ad Effectiveness Insight function. Key Responsibilities Lead strategic ad effectiveness research projects from start to finish Act as a senior advisor to clients, including C-suite stakeholders Drive commercial success through smart pricing, scoping and planning Mentor and develop team members, supporting progression and retention Promote operational best practice and high-quality outputs What You Will Bring Proven experience in ad effectiveness and media research Strong understanding of digital and cross-media methodologies Confident commercial decision-making and financial awareness Ability to influence and communicate at all levels Calm, adaptable leadership style with a focus on collaboration This is a standout opportunity to step into a pivotal leadership role and help define the future of advertising research. Please apply for next steps. We encourage applications from individuals of all backgrounds and actively seek to embrace diversity across age, gender identity, sexual orientation, disability, race, religion, and sex. For successful applicants, a recruitment consultant will be in touch via email to schedule a briefing call. We’ll explain the role in more detail and share company information before progressing with a formal application. Note: Due to the high volume of applications we receive, only shortlisted candidates will be contacted.