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Paid social specialist

Ringwood
McKenna Townsend
€47,500 a year
Posted: 6 June
Offer description

Job Title: Paid social specialist

Location: A mix of office-based (Ringwood, Hampshire – 3 days p/w) and WFH (2 days p/w)

Job Type: Full-time, Permanent

We are a multi‑award winning, PR, marketing and social media full‑service agency, based in Hampshire. Located in Ringwood, on the Hampshire/Dorset border, we are relentless in the pursuit of results for our clients – devising and implementing both strategic and creative PR, social media and marketing campaigns that drive enquiries, sales and build brands and reputation on a regional, national and international scale. We have an excellent opportunity for a strategic and confident paid social specialist to join the team.


Role overview

The successful candidate will be a real all‑rounder who can think big and still deliver on the detail. You’ll be a self‑starter with bags of drive, energy and commitment.

Your day‑to‑day role will cover all paid social media channels. You’ll be confident at presenting strategic plans to clients and experienced in managing several programmes at a time. We need someone with an eye for detail who can see campaigns through from start to finish.


Key duties

* Strategic planning and implementation – paid social
* Understanding and continually developing social media KPIs, reporting and tracking methodologies – benchmarking and ROI
* Setting up and managing paid programmes
* Building and developing audiences
* Competitor tracking and insights
* Able to represent the agency at client and new business meetings – taking briefs, developing them and then confidently presenting back fully costed-up/budgeted strategic programmes
* Able to work across multiple social media platforms
* Creative organic social media experience would be beneficial
* Understanding and use social media expertise to the benefit of clients
* Develop and maintain excellent relationships with clients
* Working closely with the wider team to help deliver fully integrated campaigns that are creatively excellent
* Understanding clients’ marketplaces and applying that thinking to cutting edge, results‑driven campaigns
* Identifying new business opportunities – both organic and new


Key requirements & skills

* In‑depth understanding of paid social media and how this fits into wider digital and marketing disciplines
* At least four years’ specialist experience in paid social media
* Expertise of using and delivering paid social media campaigns for brands
* Creative skills for contributing new and innovative ideas
* Excellent team working and collaboration skills
* Strong organisational skills, with the capacity to prioritise and work across multiple accounts


Personal skills

* Great team player
* Client likeability and trust
* Proactive, confident attitude
* Strong attention to detail
* Adaptability and flexibility
* Ability to work under pressure and to tight deadlines


Benefits

Competitive salary plus benefits including, pension, generous holiday allowance and the opportunity to work with some world‑leading, global clients

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