Role: Marketing Executive Location: 43 Churchgate, Bolton BL1 1HU
Hours: Full time 37.5 hours a week Monday to Friday
Joining us as a Marketing Executive you will support our visions and values of safety, integrity, kindness and transparency which are embedded in our day to day care to ensure we deliver the best service possible.
All of SpaMedica’s hospitals inspected by the CQC have been rated as ‘Good’ or ‘Outstanding,’ and we have recently been awarded Investors In People Platinum Accreditation.
You will support the development and execution of marketing and brand strategies, as well as annual plans and the development of marketing materials for our patient, prospective patients and sales team. You will implement integrated marketing plans including ATL and BTL activity, support local and national events, and assist patient research / insights to inform the development of patient communications. Opportunities to grow, learn new skills, and advance your career.
Be part of a caring, community-focused team.
Benefits of our Marketing Executive:
~33 days holiday per annum (inclusive of bank holidays)
~ Central Bolton location (Hybrid)
~ On Site Gym
~ Recommend a Friend Scheme (£350 reward for both)
~ Free quarterly team lunches, flu vaccinations, and DBS
~ Access to exclusive discounts
~ Continuous training and development
Responsibilities of our Marketing Executive:
Support the development and execution of marketing and brand strategies and annual plans.
Assist in the development of marketing and promotional literature and materials for our patient and prospective patients.
Assist in the development of marketing and promotional literature and materials for our Optoms and B2B audiences working closely with our sales teams.
Implement integrated marketing plans and campaigns, including online, social, telemarketing, engagement, and nurturing activities.
Understand brand guidelines and consistently implement them across all channels and marketing materials.
Track competitor analysis, monitor relevant marketing industry news and report emerging trends.
Work closely with other teams to ensure print, digital, social and events are executed on time and to a high standard.
Build relationships with the sales team to develop effective marketing plans each financial year.
Support with the planning and implementation of national and local events we attend as a business for our Optom community. Work closely with the events and other marketing managers such as digital, comms and creative to implement.
Support patient research and insights to inform the development of patient communications and enhance their experience with our marketing touchpoints.
Help with updates to the website and online channels, feedback, and reviews by our patients on social media and NHS websites if necessary.
Management of agencies to ensure all elements of marketing are supported e.g. press, artwork, print and digital.
Equality and Diversity: SpaMedica is committed to promoting equality of opportunity, celebrating and valuing diversity, and eliminating any form of unlawful discrimination across our workforce. We ensure our people are truly representative of the communities we serve. All individuals, regardless of age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, and sexual orientation, are encouraged to apply for this post. If you have any special requirements to help you with your application, email our team at careers@spamedica.