Overview
We’re looking for a passionate and strategic Conversion Manager to join our Student Recruitment and Marketing team. This is your chance to play a pivotal role in shaping the journey of international students—from first enquiry to enrolment—while driving innovation and excellence in customer experience.
As Conversion Manager, you will lead and inspire a talented team of Conversion Officers and Advisors within the wider International Office. You’ll be responsible for developing and implementing innovative strategies that convert interest into enrolment, enhancing the applicant journey from initial enquiry through to registration. This role involves overseeing multi-channel communications and content creation, managing scholarship processes, and ensuring alignment with international marketing, admissions, and student experience initiatives.
In this role, you’ll be working across many stakeholder groups; both internal and external partners to deliver tailored conversion solutions, while using data-driven insights to refine strategies and report on performance. You’ll be agile in your approach and able to develop and implement cutting-edge strategies to convert interest into enrolment.
Ready to take the next step in your career? Apply now and help us transform interest into opportunity for students around the world.
Responsibilities
* Lead and inspire a team of Conversion Officers and Advisors within the International Office.
* Develop and implement innovative conversion strategies to turn enquiry into enrolment.
* Oversee multi-channel communications and content creation; manage scholarship processes.
* Ensure alignment with international marketing, admissions, and student experience initiatives.
* Collaborate with internal and external stakeholders to deliver tailored conversion solutions.
* Utilise data-driven insights to refine strategies and report on performance.
Qualifications and Attributes
* Strategic thinker with leadership experience and a passion for customer service.
* Ability to manage complex processes and drive continuous improvement.
* Experience in international student recruitment, marketing, or admissions is a plus (but not mandatory).
* Collaborative communicator who thrives in a fast-paced, multicultural environment.
* Enjoys meeting and supporting students, colleagues, and partners from diverse cultures.
* Confident communicator who can adapt priorities in busy periods and help manage workload across the team.
Why UWE Bristol?
This post is based at our lively Frenchay campus where we have invested in facilities and resources to support staff and students.
Benefits
We offer a wide range of employee benefits including progressive pay rates, generous annual leave, career-average pension schemes, retail savings, onsite nursery, and opportunities for training and personal development.
Equality, Diversity and Inclusion
We particularly encourage applications from global majority candidates as we are currently under-represented in this area; all appointments are made on merit. We are a Disability Confident employer and welcome applications from those who identify as having a disability.
Additional information
* If you would like an informal discussion about this opportunity, please contact Sharon Leat at Sharon.Leat@uwe.ac.uk or +44 (0) 117 328 2648.
* Interviews are scheduled to take place at our Frenchay Campus week commencing 27 October 2025.
* This is a full-time, permanent post, 37 hours per week, with a start date of 01 December 2025.
* The role is available on a job-share basis for applicants wishing to work part time.
* This role is campus-based two days per week, with the option for remote/home working on the remaining three days; during Clearing and on-campus events you will be required to work on campus full-time.
* Salary offers will be in line with the University's salary assessment guidelines based on relevant skills and experience.
* The University requires evidence of eligibility to work in the UK (Right to Work).
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