Overview
Join to apply for the Brand PR Manager, Europe role at IHG Hotels & Resorts.
We’re looking for a Brand PR Manager to join our Masterbrand Strategy & Awareness team. In this role, you’ll be at the heart of Europe’s consumer PR activity, working across campaigns, our busy always‑on press office, and the launch of new hotel openings, helping to elevate our brand presence across key markets.
Are you ready to bring your PR expertise to a global hospitality brand where every day is dynamic, creative, and impactful?
What you’ll do
* Develop and deliver always-on PR and campaigns that increase awareness and preference for IHG Hotels & Resorts and our stay brands.
* Lead high-impact brand PR initiatives that win the hearts and minds of consumers and cut through the noise in lifestyle and travel media.
* Drive editorial coverage for our portfolio of hotels across Europe by tapping into trends and consumer activity.
* Manage the Europe PR calendar in partnership with internal teams and external agencies, balancing multiple projects at once.
* Build and maintain strong relationships with key media outlets and manage influencer programmes with agency partners, from selection to content review.
* Prepare press releases, pitches, presentations, briefings, and reports to measure PR ROI and track performance.
* Collaborate across the global Masterbrand Strategy & Awareness team to deliver European PR that supports global objectives.
What you'll bring
* Significant experience in PR or external communications, ideally in an international business.
* Experience in either agency or in‑house PR. Creative, energetic, and polished with strong writing, communication, and interpersonal skills.
* Comfortable juggling multiple projects, from hotel launches to consumer campaigns and influencer activity.
* Strong understanding of European travel, lifestyle, and consumer media, including established media contacts.
* Experience managing agencies and working with diverse stakeholders across complex businesses.
Join a busy team that thrives on creativity, collaboration, and delivering results. You’ll have the opportunity to play a key role in shaping PR for new hotel openings, high‑volume campaigns, and global initiatives across Europe.
Ready to make your mark? Apply now and help us tell the IHG story across Europe!
Closing date for applications: 9 October 2025
Additional information
At IHG Hotels & Resorts, we work together to deliver True Hospitality for Good on a global scale. With corporate offices and over 6,000 hotel destinations worldwide, a career at IHG is the perfect way to broaden your horizons. You’ll experience our unique culture and brilliant colleagues who will support and inspire you. There’s Room for You at IHG.
We are a hospitality business at our core and value connections and being together helps us foster a sense of belonging. We offer flexibility, including hybrid working, and provide a wide range of benefits designed to help you live your best work life, including room discounts, recharge days, volunteering days, and our myWellbeing framework.
We are committed to equal employment opportunities and welcome applicants regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, or any other protected status. We promote a culture of trust, support, and inclusion.
Seniority level
* Mid-Senior level
Employment type
* Full-time
Job function
* Other
Industries
* Hospitality
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