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Head of regional sales

Bedford
Sales
Posted: 30 August
Offer description

Zeus is seeking a dynamic and commercially astute Head of Regional Sales to lead and develop our UK Industrial & Transit Packaging Regional Sales team. This is a key leadership position focused on retaining and growing a multimillion-pound customer portfolio, driving high-margin revenue growth, and embedding strategic sales practices across the team. The successful candidate will play a critical role in delivering on the Sales Director’s commercial strategy, ensuring operational excellence and cross-functional collaboration. Key Responsibilities: Account Management & Revenue Growth Manage, retain, and grow a portfolio of industrial and transit packaging accounts valued at approximately £1.5 million. Deliver a minimum of £150,000 growth in invoiced sales per annum through existing account expansion or new customer acquisition. Achieve and maintain an average gross profit margin of 35% across the portfolio. Identify, develop, and implement strategic selling initiatives to maximise account penetration and long-term value. Sales Team Leadership Lead the Regional Sales Team, providing daily support, guidance, and oversight on all commercial matters, in line with the team commercial strategy. Approve pricing, commercials, and client-specific deals to ensure alignment with profit and turnover targets, in line with the teams strategy. Conduct monthly 1:1s with each team member to track progress, review KPIs, and develop performance improvement plans where needed. Drive accountability and performance across the team through proactive coaching and clear metric tracking. Pipeline & Forecast Management Oversee and promote accurate and timely management of the Regional sales pipeline, ensuring it reflects real-time activity and opportunities. Provide detailed monthly reporting on pipeline activity, forecasted revenue, and gap-to-target analyses. Support the Sales Director in developing and managing area budgets and sales forecasts for the Regional Team. Inventory & Stock Oversight Take ownership of aged stock management within the Regional Sales Team, ensuring, a minimal financial exposure. Collaboration & Cross-Functional Engagement Work closely with colleagues in Procurement, Operations, Marketing, Finance, and Customer Service to ensure seamless service delivery and commercial alignment. Champion a culture of teamwork, transparency, and customer-centricity within the sales team and broader business. Actively contribute to cross-departmental initiatives that enhance customer satisfaction, supply chain optimisation, and cost control. Required Skills & Experience Proven track record in B2B sales and account management, preferably within the packaging or manufacturing sectors. Demonstrated success in managing sales teams, hitting targets, and delivering margin-based growth. Strong commercial acumen and strategic sales mindset, including experience with consultative or value-based selling frameworks. Excellent interpersonal and leadership skills, with the ability to influence across all levels of the organisation. Proficiency in CRM systems, sales reporting tools, and Microsoft Office suite.

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