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Category manager

Sunderland
Nuby UK
Category manager
Posted: 19h ago
Offer description

Meet Nuby

We’re Nuby, pronounced NEW-be, and while we don’t take ourselves too seriously, we are serious about helping parents navigate the ride of parenthood. From the first feed to the first steps, our products support every chaotic, wonderful, sleep deprived moment in between.


With over 45 years of heritage and part of the global Luv n’ care group, we are a trusted name in baby feeding, weaning, soothing, and everyday care, with a presence in over 155 countries worldwide.


We are the creators of RapidCool™, an award winning innovation widely recognised by parents as a true game changer. Our portfolio spans feeding, weaning, drinking, toys, teethers, bathtime, and nursery essentials; stocked everywhere from Boots and Tesco to Amazon and Argos.


Our culture is built around:

* Care – We give our all in everything we do
* The World – We are committed to building a more sustainable future for children
* People – We work openly, honestly, and collaboratively
* Fun – We bring energy, positivity, and celebrate success


We're a brand with a mission, a personality, and a genuine passion for making family life a little bit easier.


We care. We collaborate. We have fun. And now, we're looking for someone to join us.



The Opportunity

As Nuby continues to invest in its category capability, we are now looking to appoint a Category Manager to play a central role in the next phase of growth. This is not a reporting role, it is a role where insight drives action, influencing both customer decisions and the future direction of the product range. You will take ownership of how category insight is translated into commercial outcomes, sitting at the intersection of data, customer engagement, and innovation.


You will:

* Build credible, insight led relationships with key UK retailers, positioning yourself as a trusted category partner
* Lead the creation of biannual category toolkits, forming the backbone of NPD sell in and customer engagement
* Translate EPOS and panel data into clear, compelling narratives that influence customer decision making
* Support and influence the development of new and existing product ranges
* Own and manage the Nuby go to market plan across launches and existing lines
* Work cross functionally with Sales, Marketing, and Product teams to deliver aligned outcomes


Key Responsibilities

* Category Leadership – Own category insight and translate it into commercial growth
* Insight & Analysis – Turn data into clear actions using sources such as Nielsen.
* NPD & Range Development – Influence product pipelines and lead two internal launch days per year
* Go To Market Ownership – Drive execution across new and existing products from day one
* Customer Influence – Shape decisions at key range review windows
* Cross Functional Delivery – Align internal teams to deliver category success
* Brand Tracker – Design and manage an annual tracker to monitor parent and category trends
* Performance Management – Continuously track and optimise performance



Candidate Requirements

We are seeking a commercially driven, insight led Category professional with experience in FMCG or consumer goods.


You will bring:

* Experience within Category Management, Category Strategy, or Insight roles
* Strong EPOS and panel data capability, with the ability to turn insight into action
* Experience working with UK retail customers
* Strong understanding of product, price, promotion, and range strategy
* Excellent communication and stakeholder management skills
* A proactive, energetic, and commercially focused mindset



Why Join Nuby?

* Join a globally recognised brand with over 45 years of heritage and presence in 155 plus countries
* Take real ownership of category strategy, influencing both customer growth and product development
* Play a central role in shaping innovation and supporting NPD sell in
* Work with leading UK retailers across a highly relevant and trusted category
* Be part of a collaborative, open, and energetic culture
* Contribute to initiatives such as partnerships with FareShare and support for women’s sport


This is a standout opportunity for a Category professional looking for more than a traditional role, a chance to take ownership, influence outcomes, and shape category growth within a trusted and growing global brand.


If you are ambitious, insight driven, and ready to make your mark, we would love to hear from you.



Please Note:

We have chosen to work exclusively with PT Executive and one other PSL Recruiter on this appointment. We kindly ask that other recruitment agencies respect this decision and do not contact us directly regarding this role. Any unsolicited CVs received from third parties will be forwarded to PT Executive and will not be considered as an introduction.

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