Job Description
Your Responsibilities:
Lead Generation & Seller Marketing
* Identify ideal customer profiles through market analysis and industry trends, supporting the introduction of our broker model where applicable.
* Own and manage the pipeline of potential sellers by region and industry to ensure sustainable business growth.
* Establish and develop new business relationships through direct outreach (phone, email, LinkedIn, events), including lead qualification.
* Convert marketing-generated leads into sales opportunities and collaborate closely with Business Development Representatives (BDRs) to close deals.
* Develop new lead-generation methods, analyse acquisition performance, and jointly monitor the sales pipeline with Sales and Marketing teams.
Bidder Marketing
1. Support the central marketing team in achieving country-specific KPIs.
2. Identify and develop new local marketing opportunities.
3. Plan, launch, monitor, and evaluate tailored campaigns for large, high-profile auctions.
4. Improve local advertising through content creation, optimization, and translations.
5. Increase brand awareness in collaboration with local PR through articles, whitepapers, blogs, and videos.
6. Manage regional social media channels to ensure consistent brand positioning and ...