The role of a Territory Sales Consultant (TSC) is an excellent opportunity to actively drive sales growth, create demand and expand product awareness across assigned B&Q stores.
As a TSC at Sherwin-Williams, you will be expected to create demand where none exists, open conversations that others avoid, and take full ownership of growing your territory - even when conditions are uncertain.
This is a field-based, commercially focused role covering B&Q stores (Workington, Carlisle, Kendal, Penrith, Galashiels and Barrow). Candidates must live within the territory and ideally this role is suited someone living in Carlisle due to the travel.
This position is ideal for a sales professional with retail sales or service experience who is energized by creating opportunities, influencing others, and building momentum in dynamic environments.
In return, we offer an exciting career with ongoing support and development, attractive salary, uncapped sales bonus, car, lunch allowance and a company pension.
What You Will Do
As a Territory Sales Consultant, you will go beyond maintaining stores - you will create opportunity, drive demand and build long-term value:
1. Proactively create sales opportunities within each store by identifying gaps, underperformance and untapped potential - without waiting for direction
2. Build and nurture strong relationships with store associates, store management and key stakeholders to influence behaviour and drive product advocacy
3. Deliver engaging product and sales training sessions that equip store teams to sell more confidently and effectively
4. Continuously promote and represent the brand to both store teams and consumers, positioning value rather than just products
5. Identify and act on opportunities for upselling, cross-selling and space optimisation, turning insight into action
6. Take ownership of in-store performance by ensuring merchandising, displays, signage and stock presence maximise sales impact
7. Plan and execute in-store events and activations that generate demand and increase conversion
8. Use CRM tools to track activity, build pipeline visibility and identify growth opportunities
9. Ensure in-store activity is executed with pace, discipline and consistency across your territory
10. Proactively identify and engage pro-consumer customers within store, initiating meaningful conversations to assess trade potential and future value.
11. Secure consent to maintain ongoing contact and build a pipeline of emerging trade accounts.
How You Will Succeed
In this role, success is defined not just by outcomes, but by how you create momentum:
12. You take action without waiting for perfect conditions
13. You remain persistent and effective when facing resistance or slow progress
14. You are energized by opening new conversations and influencing others
15. You take ownership for growing your territory - not just maintaining it
16. You continuously learn, adapt and refine your approach based on feedback and results
17. You balance short-term wins with building long-term customer value
18. You collaborate effectively across teams, thinking beyond individual store performance
19. You take ownership of nurturing these relationships through tailored support and regular engagement
20. You collaborate with the Trade sales specialist to develop the traders into sustainable business customers
What We Are Looking For
21. Experience in Customer Service, Sales, Retail, Marketing or Merchandising
22. Demonstrated ability to influence, coach or develop others
23. A proactive, self-starting approach with a strong sense of ownership and accountability
24. Confidence working in a fast-paced, changing environment with ambiguity and competing priorities
25. Evidence of resilience, persistence and a drive to achieve results through others
26. Retail experience is advantageous
27. Willingness to work a flexible schedule (including a minimum of 2 Saturdays per month and bank holidays)
28. Full, valid driver’s license
Internal Vacancy Announcement
This vacancy is advertised exclusively for internal candidates, with a closing date of Friday 5th June
Interview dates: Proposed for week commencing 8th June. Successful candidates will be notified in advance, allowing time to prepare.
***Please be aware that you can apply for any internal job offer after minimum one year in current role having previously informed your manager.
Please read the guidelines before handing in your application
All internal employees when applying for a role are required to upload their updated and their last 2 appraisals (which can be retrieved from HR Cloud).